Strategic partnerships Position opportunities around licensing and co-branded publishing ventures by leveraging McCormick Press's existing collaborations, such as the Unilever Foods partnership, to offer joint marketing campaigns, cross-promotional bundles, or co-created content that expands reach in book and periodical markets.

Digital transformation Target IT and operations modernization initiatives, given the tech stack including GitHub, Terraform, SharePoint, AD, and Splunk, by offering scalable publishing workflows, secure content management, and analytics-driven insights to improve efficiency and security.

Legal and compliance Monitor and address potential consumer content integrity needs in light of ongoing class-action discussions around product labeling, proposing accurate, compliant labeling audits, dispute resolution resources, and transparent marketing materials as services.

Strategic events Leverage scheduled conferences and high-profile collaborations such as Barclays Global Consumer Conference and tastefully integrate sponsored sessions, proprietary research, and executive briefings to generate qualified leads and brand authority.

Market intelligence Offer data-driven audience insights from partnerships with AI research firms and consumer research agencies to publishers and retailers, providing value through consumer behavior studies and decision-ready market intelligence to inform product and content strategy.