Target Market Diversification McDermott & Thomas Associates caters to companies of all sizes, offering Employee Benefit, HR Support, Compensation, and Retirement Planning services. This diverse target market presents opportunities for B2B sales across various industries and company scales.

Comprehensive Support The company's team approach assigns each client a dedicated group of professionals and provides access to 24/7 support tools. Highlighting this comprehensive and personalized service can be leveraged to appeal to businesses looking for tailored employee benefits solutions.

Competitive Landscape Awareness In a competitive landscape with large players like AECOM, Jacobs, and WSP, emphasizing McDermott & Thomas Associates' personalized approach and flexibility in services can differentiate the company and attract businesses seeking customized insurance solutions.

Geographic Reach Located in Staten Island, NY with a team of 11-50 employees, the company can target regional businesses in New York City and the surrounding areas. Leveraging this local presence can establish strong relationships and lead to potential sales opportunities within the region.

Value Proposition Ideation Exploring collaborations and partnerships with insurance and consulting firms like Gannett Fleming and Tetra Tech can open avenues for cross-selling opportunities and value-added services. By aligning with similar companies, McDermott & Thomas Associates can enhance its offerings and expand its market reach.