Established Local Presence As a family-owned retailer operating since 1968 with a strong regional focus in Cincinnati, Dayton, and Northern Kentucky, McSwain Carpets & Floors has built lasting relationships within its community, providing opportunities to introduce new flooring solutions tailored to local customer preferences.
Diverse Product Portfolio Offering an extensive range of flooring types including carpet, hardwood, luxury vinyl, tile, and rugs, the company serves a broad customer base, creating potential for cross-selling and upselling of complementary flooring products and accessories.
Recognition and Innovation Recipient of the Gold Standard Award and launching programs like Design-A-Room and Ten Point Pledge, McSwain demonstrates a commitment to quality and customer service, presenting opportunities to promote premium products, extended warranties, and personalized flooring consultations.
Digital Engagement With their ongoing digital presence and use of various web technologies, there is potential to leverage online marketing, targeted advertising, and virtual design tools to attract new customers and enhance customer experience through digital channels.
Growth and Market Position Generating revenues between $100M and $250M and competing with major national players, McSwain's scale offers opportunities to introduce volume-based promotions, training, and bundled services to expand market share and increase repeat business within the local retail landscape.