Insights

Expanding Product Lineup MECCA Brands actively launches innovative products such as Retinol Serums, Broad Spectrum Sunscreens, and Skin Glow Serums, indicating opportunities to offer complementary skincare solutions, ingredients, or exclusive brand collaborations to enhance their existing portfolio and meet customer demand.

Global Market Expansion With recent store openings in Italy and a rapidly growing online presence across Australia and New Zealand, MECCA is expanding its footprint, opening avenues for international logistics, localized marketing solutions, and exclusive distribution partnerships to support their international growth strategy.

Technology Integration The company employs a modern tech stack including React, Angular, and Python, emphasizing their focus on digital innovation, which presents opportunities to introduce advanced analytics, AI-driven recommendations, or personalized shopping experiences to improve customer engagement and operational efficiency.

Premium Brand Portfolio Partnering with over 150 global beauty brands and developing their own signature products positions MECCA as a key channel for luxury and niche skincare and beauty brands seeking to enter or expand within the Australasian market, creating potential for exclusive distribution and marketing collaborations.

Customer Engagement Focus MECCA’s commitment to enhancing customer experience through store concepts and social initiatives like M-Power indicates a receptive environment for innovative loyalty programs, influencer marketing platforms, or customized beauty services that can drive higher customer retention and sales.

MECCA Brands Tech Stack

MECCA Brands uses 8 technology products and services including Google Data Studio, React, Angular, and more. Explore MECCA Brands's tech stack below.

  • Google Data Studio
    Business Intelligence
  • React
    Javascript Frameworks
  • Angular
    Javascript Frameworks
  • Office 365
    Office Suites
  • Windows Server
    Operating Systems
  • JSON
    Programming Languages
  • Python
    Programming Languages
  • Nutanix
    Server Hardware

Media & News

MECCA Brands's Email Address Formats

MECCA Brands uses at least 1 format(s):
MECCA Brands Email FormatsExamplePercentage
First.Last@mecca.com.auJohn.Doe@mecca.com.au
89%
First.L@mecca.com.auJohn.D@mecca.com.au
9%
FirstLast@mecca.com.auJohnDoe@mecca.com.au
2%

Frequently Asked Questions

What is MECCA Brands's phone number?

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You can contact MECCA Brands's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is MECCA Brands's official website and social media links?

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MECCA Brands's official website is mecca.com.au and has social profiles on LinkedIn.

How much revenue does MECCA Brands generate?

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As of December 2025, MECCA Brands's annual revenue is estimated to be $650M.

What is MECCA Brands's NAICS code?

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MECCA Brands's NAICS code is 44-45 - Retail Trade.

How many employees does MECCA Brands have currently?

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As of December 2025, MECCA Brands has approximately 4K employees across 6 continents, including OceaniaNorth AmericaEurope. Key team members include Chief Marketing Officer: K. B.Chief Brands & Buying Officer: L. C.Chief People Officer: V. F.. Explore MECCA Brands's employee directory with LeadIQ.

What industry does MECCA Brands belong to?

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MECCA Brands operates in the Retail industry.

What technology does MECCA Brands use?

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MECCA Brands's tech stack includes Google Data StudioReactAngularOffice 365Windows ServerJSONPythonNutanix.

What is MECCA Brands's email format?

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MECCA Brands's email format typically follows the pattern of First.Last@mecca.com.au. Find more MECCA Brands email formats with LeadIQ.

When was MECCA Brands founded?

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MECCA Brands was founded in 1997.

MECCA Brands

RetailVictoria, Australia1001-5000 Employees

Since our very first day in 1997, our purpose has been to enable our customers to feel and look their best by offering them the world’s best line-up of beauty and skin-care brands (+ more), coupled with exceptional service. Fast forward to today, and we have over 5,000 MECCA team members across 100+ retail stores throughout Australia and New Zealand, a rapidly growing online business, two Distribution Centres, and a bustling Support Centre in the heart of Melbourne working to deliver on our purpose every single day. 

Our ongoing growth is fuelled by opening new stores and reaching new customers, launching new products, and harnessing the latest technology to constantly innovate and evolve our concepts, experiences, and service offerings. Whether you join MECCA in one of our Retail stores, our Support Centre or our Distribution Centre (DC), you will be an integral part of the MECCA family.
 
Our Retail Store teams are known for their energy, passion and expertise; bringing MECCA to life and helping us deliver on our purpose across four unique concepts – MECCA Cosmetica, MECCA Maxima, MECCA and our online stores (mecca.com.au and meccabeauty.co.nz).
 
Working in our Support Centre will give you the opportunity to be part of high-impact, cross-functional projects, where you will get to immerse yourself in cutting-edge technologies and market-leading innovations. Not only do we work with over 150 of the best global beauty brands, we also develop, produce and distribute MECCA’s very own signature line of products. From supply chain to digital design, from software development to strategy, and everything in between, we are looking for diverse people from all backgrounds to continually challenge our way of thinking.

Last but certainly not least, our rapidly expanding DC teams are the backbone of our operations and are key to the delivery of a seamless customer experience through online fulfillment and ensuring our stores have the right products at the right time.

Section iconCompany Overview

Phone number
NAICS Code
44-45 - Retail Trade
Founded
1997
Employees
1001-5000

Section iconFunding & Financials

  • $250M$500M

    MECCA Brands's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    MECCA Brands's revenue is estimated to be in the range of $250M$500M

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