Insights

Expansion Opportunities MECCA is rapidly expanding with new store openings across Australia, including recent launches in Sydney, Launceston, and Albury, plus an online growth trajectory. This signals ongoing needs for POS integrations, store IT support, supply chain scalability, and local marketing partnerships to drive foot traffic and online sales.

Airport & Travel The opening of an airport store in Sydney’s T1 International indicates a strategic move into high-traffic travel hubs. This creates opportunities for travel retail activations, duty-free style promotions, and partnerships with airport retailers or duty-free vendors to capture international passenger spend.

Technology Enablement MECCA leverages a modern tech stack (Looker, SQL Server, Jira, Figma, New Relic, etc.) and emphasizes digital design, software development, and data-driven decisions. This opens doors for analytics partnerships, customer data platforms, omnichannel integration, and advanced merchandising optimization.

Strategic Partnerships With relationships spanning over 150 global beauty brands and the MECCA signature line, there are opportunities to collaborate on exclusive product drops, co-branded campaigns, or wholesale/exclusive retail programs that can drive incremental sales across stores and online.

Store Network Growth Significant headcount and DC growth accompany store expansion, including new hires in regional markets like Albury. This suggests sales opportunities in workforce training, retail tech deployments, customer experience enhancement, and localized marketing services to support store launches and ramp.

Similar companies to MECCA Brands

MECCA Brands Tech Stack

MECCA Brands uses 8 technology products and services including Looker, Microsoft SQL Server, Figma, and more. Explore MECCA Brands's tech stack below.

Media & News

MECCA Brands's Email Address Formats

MECCA Brands uses at least 3 email formats:
MECCA Brands Email FormatsExamplePercentage
First.Last@mecca.com.auJohn.Doe@mecca.com.au
89%
First.L@mecca.com.auJohn.D@mecca.com.au
9%
FirstLast@mecca.com.auJohnDoe@mecca.com.au
2%

Frequently Asked Questions

What is MECCA Brands's phone number?

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You can contact MECCA Brands's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is MECCA Brands's official website and social media links?

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MECCA Brands's official website is mecca.com and has social profiles on LinkedIn.

How much revenue does MECCA Brands generate?

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As of August 2026, MECCA Brands's annual revenue is estimated to be $250M - $500M.

What is MECCA Brands's SIC code and NAICS code?

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MECCA Brands's SIC code is 5087 - Service Establishment Equipment and Supplies and NAICS code is 44-45 - Retail Trade.

How many employees does MECCA Brands have currently?

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As of August 2026, MECCA Brands has approximately 4.1K employees across 6 continents, including Oceania, North America and Europe. Key team members include Chief Brands & Buying Officer: L. C., Chief People Officer: V. F. and Chief Digital Officer And Chief Technology Officer: R. T. Explore MECCA Brands's employee directory with LeadIQ.

What industry does MECCA Brands belong to?

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MECCA Brands operates in the Retail industry.

What technology does MECCA Brands use?

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MECCA Brands's tech stack includes Looker, Microsoft SQL Server, Figma, Microsoft Active Directory, Atlassian Jira, Agentforce, AfterPay and New Relic.

What is MECCA Brands's email format?

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MECCA Brands's email format typically follows the pattern of First.Last@mecca.com.au. Find more MECCA Brands email formats with LeadIQ.

When was MECCA Brands founded?

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MECCA Brands was founded in 1997.
MECCA Brands logo

MECCA Brands

RetailVictoria, Australia1001-5000 Employees

MECCA Brands is a retail company in the beauty and skincare sector, headquartered in Richmond, Victoria, Australia at 35-37 Wangaratta Street. Founded in 1997, the company aims to enable customers to look and feel their best by offering a broad lineup of beauty and skin-care brands along with strong service. It operates across Australia and New Zealand through four concepts—MECCA Cosmetica, MECCA Maxima, MECCA, and the online stores mecca.com.au and meccabeauty.co.nz—supported by two distribution centres and a Melbourne-based support centre. The business employs between 1,001 and 5,000 people and runs more than 100 retail stores in the region, with a growing online presence. The infrastructure includes distribution and support operations in Melbourne to ensure product availability and service delivery.

Section iconCompany Overview

Phone number
Website
mecca.com
SIC Code
5087 - Service Establishment Equipment and Supplies
NAICS Code
44-45 - Retail Trade
Founded
1997
Employees
1001-5000

Section iconFunding & Financials

  • $250M - $500M

    MECCA Brands's revenue is estimated to be in the range of $250M - $500M

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