Insights

Expanding Retail Footprint MECCA Brands is actively growing its physical retail presence with multiple stores across Australia and New Zealand, including recent openings in locations like Sorrento, Italy. This expansion presents opportunities for vendors and suppliers to partner in providing innovative beauty products and exclusive in-store experiences to attract new customers.

Diverse Consumer Engagement With a strong focus on offering a wide range of global beauty brands and launching own signature products, MECCA appeals to a broad and evolving customer base interested in premium skincare and cosmetics. Opportunities exist to collaborate on product development, marketing campaigns, and exclusive launches tailored to MECCA’s target audience.

Technological Innovation Leveraging advanced tech tools like React, Angular, and data analytics, MECCA continuously innovates its shopping experience online and in-store. Partnerships in digital technology, e-commerce solutions, and data-driven marketing strategies could enhance customer engagement and streamline operational efficiencies.

Health & Skincare Focus Recent product launches such as Restoring Retinol Serum and broad-spectrum sunscreens indicate a strong emphasis on skin health and wellness. This focus opens avenues for collaboration with brands centered on clean, sustainable, and clinical skincare solutions in line with customer demand.

Market Growth & Opportunities MECCA’s substantial revenue range between 250M and 500M, coupled with its strategic expansion and diverse brand partnerships, signals ongoing market growth. Business development efforts can target emerging beauty trends, personalized skincare solutions, and exclusive brand collaborations to capture increased market share.

MECCA Brands Tech Stack

MECCA Brands uses 8 technology products and services including Google Data Studio, React, Angular, and more. Explore MECCA Brands's tech stack below.

  • Google Data Studio
    Business Intelligence
  • React
    Javascript Frameworks
  • Angular
    Javascript Frameworks
  • Office 365
    Office Suites
  • Windows Server
    Operating Systems
  • JSON
    Programming Languages
  • Python
    Programming Languages
  • Nutanix
    Server Hardware

Media & News

MECCA Brands's Email Address Formats

MECCA Brands uses at least 1 format(s):
MECCA Brands Email FormatsExamplePercentage
First.Last@mecca.com.auJohn.Doe@mecca.com.au
89%
First.L@mecca.com.auJohn.D@mecca.com.au
9%
FirstLast@mecca.com.auJohnDoe@mecca.com.au
2%

Frequently Asked Questions

Where is MECCA Brands's headquarters located?

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MECCA Brands's main headquarters is located at 35-37 Wangaratta St, Richmond, Victoria 3121, AU. The company has employees across 6 continents, including OceaniaNorth AmericaEurope.

What is MECCA Brands's phone number?

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You can contact MECCA Brands's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is MECCA Brands's official website and social media links?

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MECCA Brands's official website is mecca.com.au and has social profiles on LinkedIn.

How much revenue does MECCA Brands generate?

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As of October 2025, MECCA Brands's annual revenue is estimated to be $650M.

What is MECCA Brands's NAICS code?

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MECCA Brands's NAICS code is 44-45 - Retail Trade.

How many employees does MECCA Brands have currently?

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As of October 2025, MECCA Brands has approximately 3.9K employees across 6 continents, including OceaniaNorth AmericaEurope. Key team members include Chief Marketing Officer: K. B.Chief Brands & Buying Officer: L. C.Chief People Officer: V. F.. Explore MECCA Brands's employee directory with LeadIQ.

What industry does MECCA Brands belong to?

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MECCA Brands operates in the Retail industry.

What technology does MECCA Brands use?

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MECCA Brands's tech stack includes Google Data StudioReactAngularOffice 365Windows ServerJSONPythonNutanix.

What is MECCA Brands's email format?

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MECCA Brands's email format typically follows the pattern of First.Last@mecca.com.au. Find more MECCA Brands email formats with LeadIQ.

When was MECCA Brands founded?

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MECCA Brands was founded in 1997.

MECCA Brands

RetailAustralia1001-5000 Employees

Since our very first day in 1997, our purpose has been to enable our customers to feel and look their best by offering them the world’s best line-up of beauty and skin-care brands (+ more), coupled with exceptional service. Fast forward to today, and we have over 5,000 MECCA team members across 100+ retail stores throughout Australia and New Zealand, a rapidly growing online business, two Distribution Centres, and a bustling Support Centre in the heart of Melbourne working to deliver on our purpose every single day. 

Our ongoing growth is fuelled by opening new stores and reaching new customers, launching new products, and harnessing the latest technology to constantly innovate and evolve our concepts, experiences, and service offerings. Whether you join MECCA in one of our Retail stores, our Support Centre or our Distribution Centre (DC), you will be an integral part of the MECCA family.
 
Our Retail Store teams are known for their energy, passion and expertise; bringing MECCA to life and helping us deliver on our purpose across four unique concepts – MECCA Cosmetica, MECCA Maxima, MECCA and our online stores (mecca.com.au and meccabeauty.co.nz).
 
Working in our Support Centre will give you the opportunity to be part of high-impact, cross-functional projects, where you will get to immerse yourself in cutting-edge technologies and market-leading innovations. Not only do we work with over 150 of the best global beauty brands, we also develop, produce and distribute MECCA’s very own signature line of products. From supply chain to digital design, from software development to strategy, and everything in between, we are looking for diverse people from all backgrounds to continually challenge our way of thinking.

Last but certainly not least, our rapidly expanding DC teams are the backbone of our operations and are key to the delivery of a seamless customer experience through online fulfillment and ensuring our stores have the right products at the right time.

Section iconCompany Overview

Headquarters
35-37 Wangaratta St, Richmond, Victoria 3121, AU
Phone number
NAICS Code
44-45 - Retail Trade
Founded
1997
Employees
1001-5000

Section iconFunding & Financials

  • $250M$500M

    MECCA Brands's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    MECCA Brands's revenue is estimated to be in the range of $250M$500M

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