Local Market Presence Members Source Credit Union serves a concentrated market in Indiana with three branches and over 6,000 members, presenting opportunities for regional financial technology solutions, local marketing, and community engagement initiatives.

Digital Engagement The credit union utilizes various digital tools and platforms, including Facebook Pixel and Google Fonts API, indicating a focus on online member engagement and digital marketing strategies that can be enhanced with advanced CRM or marketing automation services.

Financial Scale With assets exceeding $93 million and an annual revenue between $10 million and $25 million, there is room for tailored financial product offerings, advanced security solutions, and member loyalty programs to support growth and retention.

Leadership Transition The recent retirement of a long-standing board member with over 20 years of service signals an opportunity to introduce leadership advisory services, succession planning, or executive training to strengthen governance and strategic planning.

Growth Potential As a smaller institution compared to regional competitors, Members Source Credit Union presents sales opportunities in core banking solutions, operational efficiencies, and member experience enhancements to support its expanding membership base.