Niche Market Focus Merdan Group operates within the IT services and consulting sector, serving clients that likely require specialized technology solutions, presenting opportunities for tailored technology upgrades and consulting engagements.

Small but Agile With a team of 11-50 employees, Merdan Group is positioned as a flexible and potentially high-touch service provider, making personalized service and rapid deployment of solutions a key selling point.

Technology Integration Utilizing technologies like Google Font API and jQuery indicates a focus on web development. Sales opportunities exist in expanding digital transformation services such as modern UI/UX design, web app development, and content management solutions.

Growth Potential Given the company's location in the US and in the competitive IT market, there are opportunities for strategic partnerships and expansion into larger enterprise segments seeking specialized IT consulting and innovative tech services.

Market Alignment Similar large industry players have extensive resources and global presence, suggesting that Merdan Group can differentiate by emphasizing personalized service, niche expertise, and competitive pricing to attract small to medium-sized clients.