Insights

Growing Natural Market With the natural sweetener category experiencing an 8.8% annual growth and Whole Earth being one of the fastest-growing brands, there is a significant opportunity to expand product placements and marketing collaborations within health-conscious consumer segments.

E-commerce Expansion The successful launch of Sugarly Sweet exclusively on Amazon and the company's agility in product development suggest strong potential for further e-commerce partnerships and direct-to-consumer sales channels to boost revenue.

Product Innovation Investments in new sugar substitutes fortified with vitamins and minerals, along with a focus on zero-calorie options, present an opportunity to target health-focused markets such as wellness stores, specialty supermarkets, and nutraceutical retailers.

Market Penetration Strategies Partnerships with regional marketing experts and local brands like Canderel highlight the potential to tailor marketing efforts and develop region-specific formulations, thereby expanding into new geographical markets and consumer demographics.

Brand Building Opportunities Leveraging parent company support and a focus on innovation, Merisant can further develop its brand portfolio through strategic collaborations, targeted advertising campaigns, and product diversification to attract health-conscious and functional food consumers.

Merisant Company Tech Stack

Merisant Company uses 8 technology products and services including React, RequireJS, TweenMax, and more. Explore Merisant Company's tech stack below.

  • React
    Javascript Frameworks
  • RequireJS
    Javascript Frameworks
  • TweenMax
    Javascript Frameworks
  • Lodash
    Javascript Libraries
  • Hammer.js
    Javascript Libraries
  • Polyfill
    Javascript Libraries
  • Zepto
    Javascript Libraries
  • Google Analytics
    Web Analytics

Media & News

Merisant Company's Email Address Formats

Merisant Company uses at least 1 format(s):
Merisant Company Email FormatsExamplePercentage
First.Last@merisant.comJohn.Doe@merisant.com
97%
LastF@merisant.comDoeJ@merisant.com
1%
FirstLas@merisant.comJohnDoe@merisant.com
1%
FirstL@merisant.comJohnD@merisant.com
1%

Frequently Asked Questions

Where is Merisant Company's headquarters located?

Minus sign iconPlus sign icon
Merisant Company's main headquarters is located at 125 South Wacker Drive Chicago, Illinois United States. The company has employees across 5 continents, including EuropeNorth AmericaAsia.

What is Merisant Company's phone number?

Minus sign iconPlus sign icon
You can contact Merisant Company's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Merisant Company's official website and social media links?

Minus sign iconPlus sign icon
Merisant Company's official website is merisant.com and has social profiles on LinkedIn.

How much revenue does Merisant Company generate?

Minus sign iconPlus sign icon
As of April 2026, Merisant Company's annual revenue is estimated to be $8.5M.

What is Merisant Company's NAICS code?

Minus sign iconPlus sign icon
Merisant Company's NAICS code is 311 - Food Manufacturing.

How many employees does Merisant Company have currently?

Minus sign iconPlus sign icon
As of April 2026, Merisant Company has approximately 434 employees across 5 continents, including EuropeNorth AmericaAsia. Key team members include Head Of Supply Chain: K. J.Product Supply Director & Deputy Leader Switzerland: D. L.Regional Marketing Manager: D. O.. Explore Merisant Company's employee directory with LeadIQ.

What industry does Merisant Company belong to?

Minus sign iconPlus sign icon
Merisant Company operates in the Food and Beverage Manufacturing industry.

What technology does Merisant Company use?

Minus sign iconPlus sign icon
Merisant Company's tech stack includes ReactRequireJSTweenMaxLodashHammer.jsPolyfillZeptoGoogle Analytics.

What is Merisant Company's email format?

Minus sign iconPlus sign icon
Merisant Company's email format typically follows the pattern of First.Last@merisant.com. Find more Merisant Company email formats with LeadIQ.

Merisant Company

Food and Beverage ManufacturingIllinois, United States201-500 Employees

Merisant markets and manufactures artificial and natural zero- and reduced-calorie sweeteners under its flagship brands Equal®, Canderel®, Whole Earth ® and Pure Via®, along with several other brands, distributed in more than 90 countries. 

We Make Sweet Healthy

Our parent company is MacAndrews & Forbes (also the owner of Revlon, Deluxe Entertainment, Scientific Games, Retail Me Not and others). With their support, we are investing in innovation and brand building to drive long-term profitable growth. With the natural sweetener category experiencing 8.8% year-over-year growth and Whole Earth as one of the fastest growing brands in this space, we are positioned to drive incredible brand awareness with consumers and become the go-to sweetener company for everything from coffee and tea to baking needs.

Our core values are Meritocracy, Accountability, Agility, and Integrity. We don’t believe in a fluffy list of nouns; we live and breathe these values everyday:

•Meritocracy – salary increases, promotions and other rewards and opportunities are all based on performance. Your work product is all that counts!
•Accountability – clear objectives, ownership of projects and the autonomy to make an impact.
•Agility – our fast pace and speed-to-market are our competitive advantage. No red tape to get an initiative approved; we make decisions fast!
•Integrity – we are always compliant with the law and regulations. We treat each other with respect and treat the company’s money as if it’s our own. No exceptions.

Merisant Company with Mafco Worldwide Corporation are two operating units attached to Flavors Holding inc. http://www.macandrewsandforbes.com

Section iconCompany Overview

Headquarters
125 South Wacker Drive Chicago, Illinois United States
Phone number
NAICS Code
311 - Food Manufacturing
Employees
201-500

Section iconFunding & Financials

  • $10M$25M

    Merisant Company's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Merisant Company's revenue is estimated to be in the range of $10M$25M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.