Small team, big projects Merit/Andrew is a small creative production studio with 2-10 employees and a global client base. Opportunity: position as a boutique partner for cost-efficient, high-touch campaigns and leverage their flexibility to scale with larger brands on selective projects.

End-to-end capability The company offers creative, production and post under one roof, enabling streamlined workflows. Opportunity: upsell integrated end-to-end production services to brands seeking faster turnaround, consistent quality, and single-point project management.

Industry positioning Active in movies, videos and sound for brands and agencies since 2002, with a global outlook. Opportunity: target agencies and brands looking for experienced storytellers with a long-standing track record and international collaboration capabilities.

Tech-friendly workflow Tech stack includes Cloudflare, Google Workspace, and multiple front-end and tracking tools. Opportunity: propose advanced production workflows, cloud-based collaboration, and analytics-driven campaigns to improve delivery speed and measurement.

Financial potential Reported revenue between one and ten million dollars. Opportunity: engage in mid-market deals and value-based pricing for higher-ticket productions, plus explore strategic partnerships or retainer arrangements to stabilize revenue growth.