Expansion through partnerships Merrick Bank's partnership with Kompliant Inc. to transform the merchant onboarding experience presents a unique sales opportunity to offer enhanced services to a broader range of merchants in need of streamlined solutions.

Enhanced online application The launch of Merrick Bank's helpful online credit card application provides a sales avenue to target tech-savvy customers who prefer digital banking solutions, offering a competitive edge in capturing this segment of the market.

M&A synergy for sales growth The merger with Ally Financial Inc. opens up potential sales synergies to leverage Ally Bank's broader customer base and Merrick Bank's specialized offerings, creating opportunities for cross-selling and expanding market reach.

Addressing compliance concerns Despite past legal issues, Merrick Bank's focus on compliance and regulatory matters presents a sales opportunity to reassure clients of a commitment to transparent and lawful business practices, building trust and attracting businesses seeking reliable partners.

Competitive alignment in credit services With Merrick Bank being recognized as a top 20 credit card issuer in the U.S., there is a prime sales opportunity to capitalize on this industry positioning to attract customers looking for reputable credit services and foster strategic partnerships for further growth.