Water efficiency focus Methven emphasizes water conservation and efficiency, evidenced by awards for design and a Water Saving Calculator launched to address rising living costs and energy. Use this to position water-smart upgrades and high-efficiency showerheads for developers, renovators, and housing councils seeking green credentials and potential energy savings.

Product guide expansion Recent launches of the One Book product guide and updates for 2025 indicate a structured sales enablement approach with accessible pricing and product data. Target contractors, distributors, and showrooms with the latest catalogs to streamline procurement and upsell newer, design-led shower and valve solutions.

Minimalist premium line Introduction of minimalist shower heads with customizable spray points to appeal to modern renovation projects and high-end builds. Focus outreach to architects, specifiers, and project managers seeking sleek aesthetics combined with performance customization.

Strategic hires New regional specification and social housing leadership plus a product manager appointment signal a push into specification-driven sales and public housing opportunities. Leverage these roles to secure tender wins, become a preferred supplier, and expand training for specifiers and maintenance teams.

Market positioning As New Zealand’s established leader with a global awards profile, Methven can differentiate as a design-led, water-conscious brand in regions seeking reliable, stylish plumbing fixtures. Explore expansion through partnerships with local distributors, sustainability programs, and participation in trade shows to capture renovators and building developers focusing on efficiency and experience.