Insights

Expanded Network Midlands Choice operates a regional PPO with a large provider network including over 20,000 physicians, 300 hospitals, and 1,300 facilities across multiple states. This breadth suggests sales opportunities with payers and employers seeking broad in-network access and cost containment.

Strategic Partnerships The company partners with 150 payer clients and has a history of carrier collaborations, such as the First Chicago Insurance Company deal in Iowa. This indicates ongoing opportunities to add or expand payer-network partnerships and tailor contracted savings programs.

Credentialing Credibility URAC accreditation for Core and Health Provider Credentialing highlights quality standards. This can be leveraged in conversations with prospective clients who require robust credentialing and provider quality assurance as part of network design.

Growth Regions Service area spans Nebraska, Iowa, South Dakota, and portions of several neighboring states, offering a multi-state expansion path for employers and plans seeking national-like PPO benefits with regional focus.

Moderate Scale Revenue range and employee size indicate a mid-market player with potential for scalable partnerships, targeted solutions for mid-sized employers, and opportunities to upsell enhanced network management, admin services, or technology-enabled enrollment tools.

Midlands Choice Tech Stack

Midlands Choice uses 8 technology products and services including Azure Monitor, Salesforce, Font Awesome, and more. Explore Midlands Choice's tech stack below.

  • Azure Monitor
    Analytics
  • Salesforce
    Customer Relationship Management
  • Font Awesome
    Font Scripts
  • Modernizr
    Javascript Libraries
  • jQuery Migrate
    Javascript Libraries
  • Windows Server
    Operating Systems
  • Microsoft Azure
    Platform As A Service
  • Bootstrap
    UI Frameworks

Midlands Choice's Email Address Formats

Midlands Choice uses at least 1 format(s):
Midlands Choice Email FormatsExamplePercentage
FLast@midlandschoice.comJDoe@midlandschoice.com
82%
Last@midlandschoice.comDoe@midlandschoice.com
14%
LastF@midlandschoice.comDoeJ@midlandschoice.com
4%

Frequently Asked Questions

Where is Midlands Choice's headquarters located?

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Midlands Choice's main headquarters is located at United States. The company has employees across 1 continents, including North America.

What is Midlands Choice's phone number?

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You can contact Midlands Choice's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Midlands Choice's official website and social media links?

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Midlands Choice's official website is midlandschoice.com and has social profiles on LinkedIn.

What is Midlands Choice's NAICS code?

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Midlands Choice's NAICS code is 62 - Health Care and Social Assistance.

How many employees does Midlands Choice have currently?

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As of June 2026, Midlands Choice has approximately 56 employees across 1 continents, including North America. Key team members include Vp Operations, It: C. B.Vice President; Compliance/Privacy Officer: D. M.Director Of Information Technology: M. B.. Explore Midlands Choice's employee directory with LeadIQ.

What industry does Midlands Choice belong to?

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Midlands Choice operates in the Hospitals and Health Care industry.

What technology does Midlands Choice use?

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Midlands Choice's tech stack includes Azure MonitorSalesforceFont AwesomeModernizrjQuery MigrateWindows ServerMicrosoft AzureBootstrap.

What is Midlands Choice's email format?

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Midlands Choice's email format typically follows the pattern of FLast@midlandschoice.com. Find more Midlands Choice email formats with LeadIQ.
Midlands Choice logo

Midlands Choice

Hospitals and Health CareUnited States51-200 Employees

Midlands Choice operates as a regional preferred provider organization in the health care sector, maintaining a network of more than 20,000 physicians and other healthcare professionals, 300 hospitals, and 1,300 additional facilities. By contracting with Midlands Choice, participating providers agree to deliver services at reduced fees, helping lower out-of-pocket costs for patients insured through one of its 150 payer partners when they use in-network providers. Its service area covers all of Nebraska, Iowa, and South Dakota, along with portions of Colorado, Wyoming, Kansas, Missouri, Illinois, Wisconsin, and Minnesota.

Midlands Choice has operated under its current name since 2001, with roots dating to the mid-1980s. URAC accredits the network for Core and Health Provider Credentialing Standards, and seven of the largest healthcare systems in Nebraska and Iowa are shareholders.

Section iconCompany Overview

Headquarters
United States
Phone number
NAICS Code
62 - Health Care and Social Assistance
Employees
51-200

Section iconFunding & Financials

  • $25M$50M

    Midlands Choice's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Midlands Choice's revenue is estimated to be in the range of $25M$50M

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