Insights

Community Engagement Midwest Photo actively partners with local organizations like Columbus Audubon, demonstrating strong community ties and an interest in niche photographic segments such as wildlife and bird photography, which presents opportunities for specialized product offerings and marketing collaborations.

Family-Run Brand Owned and operated as a family business for over three decades, Midwest Photo values personalized customer relationships and brand loyalty, providing a foundation for upselling high-end and educational products targeted at amateur and professional photographers alike.

Expansion & Facility Growth Recent expansion to a larger facility with dedicated learning studios suggests a focus on education and experiential retail, opening avenues for developing photography workshops, retail experience packages, and training services to increase customer engagement.

Diverse Product Portfolio With a broad inventory spanning photo, video, and printing products, Midwest Photo can capitalize on cross-selling opportunities, especially by highlighting new or trending photographic technology and accessories to their existing customer base.

Targeted Market Position Operating in the mid-market segment with revenue between $50M and $100M and a relatively small team, Midwest Photo presents an ideal opportunity for offering scalable solutions, such as targeted marketing tools, CRM systems, and specialized sales channels to help drive further growth in niche photographic markets.

Midwest Photo Tech Stack

Midwest Photo uses 8 technology products and services including Facebook Pixel, Open Graph, LiveChat, and more. Explore Midwest Photo's tech stack below.

  • Facebook Pixel
    Analytics
  • Open Graph
    Content Management System
  • LiveChat
    Live Chat
  • Bambuser
    Live Streaming Platforms
  • Klaviyo
    Marketing Automation
  • Microsoft
    Miscellaneous
  • Tailwind CSS
    UI Frameworks
  • X-Content-Type-Options
    Web & Portal Technology

Midwest Photo's Email Address Formats

Midwest Photo uses at least 1 format(s):
Midwest Photo Email FormatsExamplePercentage
First@mpex.comJohn@mpex.com
48%
Last@mpex.comDoe@mpex.com
2%
First@mpex.comJohn@mpex.com
48%
Last@mpex.comDoe@mpex.com
2%

Frequently Asked Questions

Where is Midwest Photo's headquarters located?

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Midwest Photo's main headquarters is located at 2887 Silver Dr, Columbus, Ohio 43211, US. The company has employees across 1 continents, including North America.

What is Midwest Photo's phone number?

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You can contact Midwest Photo's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Midwest Photo's official website and social media links?

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Midwest Photo's official website is mpex.com and has social profiles on LinkedIn.

What is Midwest Photo's NAICS code?

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Midwest Photo's NAICS code is 54192 - Photographic Services.

How many employees does Midwest Photo have currently?

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As of October 2025, Midwest Photo has approximately 36 employees across 1 continents, including North America. Key team members include Office Manager: M. M.. Explore Midwest Photo's employee directory with LeadIQ.

What industry does Midwest Photo belong to?

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Midwest Photo operates in the Photography industry.

What technology does Midwest Photo use?

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Midwest Photo's tech stack includes Facebook PixelOpen GraphLiveChatBambuserKlaviyoMicrosoftTailwind CSSX-Content-Type-Options.

What is Midwest Photo's email format?

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Midwest Photo's email format typically follows the pattern of First@mpex.com. Find more Midwest Photo email formats with LeadIQ.

When was Midwest Photo founded?

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Midwest Photo was founded in 1989.
Midwest Photo

Midwest Photo

PhotographyUnited States11-50 Employees

In the early 1980s, At Ohio State University, Ph.D. candidate Stu Appelbaum started selling used cameras from his home to support his family. By 1989 Stu's operation had begun to outgrow his home and himself as a lone employee. He incorporated and named the new venture Bill and Mike's Photo, Inc, after his grandparents. Ultimately he moved the operation to North High Street in Columbus' suburban neighborhood of Clintonville and called it "Midwest Photo." In 2014 Stu retired and his eldest son, Moishe bought the business, expanding on his own ideas while maintaining a family-run and small-business feel to the company. In 2016 Moishe moved the entire operation to a building three times the size complete with a learning studio and large warehousing space to accommodate the growing business. Midwest Photo has been owned and operated as a family business for over 30 years and continues to be a community resource locally and supplier of quality photo, video, and printing products.

Section iconCompany Overview

Headquarters
2887 Silver Dr, Columbus, Ohio 43211, US
Phone number
Website
mpex.com
NAICS Code
54192 - Photographic Services
Founded
1989
Employees
11-50

Section iconFunding & Financials

  • $50M$100M

    Midwest Photo's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Midwest Photo's revenue is estimated to be in the range of $50M$100M

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