Diverse Client Base MilesHerndon serves a wide range of clients including startups, global enterprises, and nonprofits, indicating opportunities to tailor offerings across different segments with scalable marketing solutions.

Full-Service Expertise With capabilities in brand identity, website development, and strategic marketing communications, the company can be positioned as a comprehensive partner for organizations seeking integrated branding and marketing strategies.

Technology Utilization Leveraging tools like Yepnope.js and Piwik suggests an openness to data-driven and innovative technology, opening doors for potential partnerships or service enhancements in digital analytics and web development.

Growth Potential Though small in size, MilesHerndon’s focus on serving both startups and large nonprofits presents opportunities to expand their portfolio, especially among organizations looking for personalized, full-service marketing solutions.

Market Positioning Operating in the competitive advertising services industry with similar firms of varying sizes, there is an opportunity to position as a boutique, creative agency with a strategic edge to attract clients seeking quality and personalized service.