Expanding Wellness Portfolio Miraval Group is actively developing new destination wellness resorts in strategic markets such as Lenox, Massachusetts, and Austin, Texas, signaling growth and increased demand for premium wellness experiences aimed at affluent travelers and wellness-focused corporations.

Innovative Spa Launches The recent launch of the Life in Balance Spa concept outside of Miraval resorts and its debut at high-profile locations like Park Hyatt Aviara presents opportunities to collaborate on expanding branded spa services and licensing arrangements in luxury hotels and resorts.

Award-Winning Credibility Recognition as a top wellness retreat and inclusion in esteemed awards positions Miraval as a trusted brand, making it a compelling partner for cross-promotions, corporate retreats, and wellness programs targeting high-net-worth individuals and organizations.

Strategic Partnerships Partnerships with organizations like Aboriginal Clean Energy Partnership and mental health initiatives highlight Miraval’s community and corporate engagement, opening doors for health tech integrations, wellness software solutions, and branded employee well-being programs.

Tech-Savvy Growth Utilizing modern technology stacks such as Salesforce, Adobe Creative Suite, and cloud services demonstrates a readiness for digital marketing and customer relationship solutions that can enhance client engagement, loyalty programs, and personalized wellness experiences.