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Insights

National Expansion Strategy Miscota has recently undergone a rebranding and expanded nationally to major cities such as Madrid, Barcelona, and Bilbao. This presents a key opportunity to target pet owners in these high-density urban areas and capitalize on the company's increased visibility and brand recognition.

Strategic Partnerships The company's integration into the holding group Grupo Ibérica opens doors for potential collaborations and partnerships with other businesses under the same umbrella. Leveraging these strategic partnerships can help broaden Miscota's reach and access new customer segments.

E-commerce Focus With the launch of an e-commerce platform in 2019, Miscota has shown a dedication to digital retail. This trend towards online shopping for pet products presents a lucrative sales opportunity, especially given the increasing preference for convenient, contactless shopping experiences.

Tech-Driven Marketing The company employs a diverse tech stack including Hotjar, Salesforce Marketing Cloud, and Cookiebot, indicating a strong emphasis on data-driven marketing strategies. Leveraging these tech tools effectively can enhance customer engagement, personalize marketing efforts, and drive sales growth.

Competitive Positioning By comparing Miscota to similar companies in the industry like Kiwoko, Nutritienda, zooplus, and Tiendanimal, sales professionals can identify competitive advantages and unique selling points to position Miscota as a preferred choice for pet owners. Understanding market differentiators can drive targeted sales initiatives.

Similar companies to Miscota

Miscota Tech Stack

Miscota uses 8 technology products and services including Hotjar, TikTok Pixel, Cookiebot, and more. Explore Miscota's tech stack below.

  • Hotjar
    Analytics
  • TikTok Pixel
    Analytics
  • Cookiebot
    Cookie Compliance
  • Cart Functionality
    E-commerce
  • Google Font API
    Font Scripts
  • WhatsApp Business Chat
    Live Chat
  • Salesforce Marketing Cloud
    Marketing Performance Measurement
  • Cloudflare Rocket Loader
    Performance

Media & News

Miscota's Email Address Formats

Miscota uses at least 2 format(s):
Miscota Email FormatsExamplePercentage
First.Last@maskokotas.comJohn.Doe@maskokotas.com
46%
First.Middle@maskokotas.comJohn.Michael@maskokotas.com
22%
First@maskokotas.comJohn@maskokotas.com
18%
FirstMiddleLast@maskokotas.comJohnMichaelDoe@maskokotas.com
13%
Middle@maskokotas.comMichael@maskokotas.com
1%

Frequently Asked Questions

Where is Miscota's headquarters located?

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Miscota's main headquarters is located at Avenida Generalitat Valenciana, 18 Massanassa, Valencia 46470 ES. The company has employees across 4 continents, including EuropeSouth AmericaAsia.

What is Miscota's phone number?

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You can contact Miscota's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Miscota's official website and social media links?

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Miscota's official website is miscota.es and has social profiles on LinkedIn.

How much revenue does Miscota generate?

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As of September 2024, Miscota's annual revenue reached $35M.

How many employees does Miscota have currently?

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As of September 2024, Miscota has approximately 201 employees across 4 continents, including EuropeSouth AmericaAsia. Key team members include Chief Technology Officer: Ò. S. M.Ceo (exec Commitee): T. B.Coo - Supply Chain Manager: X. B.. Explore Miscota's employee directory with LeadIQ.

What industry does Miscota belong to?

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Miscota operates in the Retail industry.

What technology does Miscota use?

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Miscota's tech stack includes HotjarTikTok PixelCookiebotCart FunctionalityGoogle Font APIWhatsApp Business ChatSalesforce Marketing CloudCloudflare Rocket Loader.

What is Miscota's email format?

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Miscota's email format typically follows the pattern of . Find more Miscota email formats with LeadIQ.

When was Miscota founded?

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Miscota was founded in 2010.
Miscota

Miscota

RetailValencia, Spain201-500 Employees

Con una superficie media de 1500 metros cuadrados, en nuestras tiendas ponemos a tu disposición más de 10 000 referencias para el cuidado de tu mascota. Más de 30 000 si nos visitas en la online.

Cómo mola decir numerazos, ¿eh? Pero de poco valen si no te contamos lo realmente importante: cuando entres por esa puerta, o a través de ese clic, tu vida habrá cambiado y no habrá vuelta atrás. Ya eres de la familia, y queremos que tu visita sea como cuando vuelves a la casa del pueblo y huele a croquetas y a abrazos. No te preocupes, esto es metafórico, no te vamos a achuchar (a menos que quieras). Pero haremos todo lo que esté en nuestras manos para que te sientas como en casa y encuentres todo aquello que necesites. Tómate tu tiempo, no hay prisa.

Nuestro único objetivo es que, cuando vuelvas a cruzar la puerta o la ventana en sentido inverso, lo hagas con tres cosas esenciales: una sonrisa, una necesidad resuelta, y unas tremendas ganas de volver a vernos pronto.

Por supuesto, tu mascota es más que bienvenida. Tenga hocico, plumas o escamas, ven también con ella y disfrutaréis juntos de una experiencia única. Ahora solo te queda averiguar cuál es vuestra tienda Miscota más cercana; nosotros ya te estamos esperando. ¿Entras? :)

**
Cronograma:
· 2010 · Abrimos en Massanassa Masqueperros
· 2012 · Nace la marca Maskokotas
· 2017 · Comienza la expansión: Valencia, Alicante, Málaga
· 2019 · Unión con PCRG y lanzamiento de ecommerce
· 2021 · Rebranding a Miscota y expansión nacional: Madrid, Barcelona, La Rioja, Bilbao, Sevilla, Asturias, Toledo 
· 2023 · Integración en el holding empresarial Grupo Ibérica

Section iconCompany Overview

Headquarters
Avenida Generalitat Valenciana, 18 Massanassa, Valencia 46470 ES
Phone number
Website
miscota.es
Founded
2010
Employees
201-500

Section iconMedia & News

Section iconFunding & Financials

  • $10M$50M

    Miscota's revenue is in the range of $10M$50M

Section iconFunding & Financials

  • $10M$50M

    Miscota's revenue is in the range of $10M$50M

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