Insights

Expanding Footprint MO Fashion operates over 120 stores in Portugal with international presence in six markets and 150+ points of sale worldwide, presenting multiple entry points for channel partnerships, franchise models, or wholesale collaborations to accelerate growth.

Digital & Tech Enablement The tech stack includes Docker, Kubernetes, PostgreSQL, Redis, OneTrust, Microsoft 365, Heap, and Microsoft Azure, signaling a modern, scalable IT foundation ideal for joint technology initiatives, data analytics partnerships, and improved customer experience solutions.

Financial Grounded Located in the revenue band of one to ten million dollars, MO Fashion appears to be a mid-market retailer with potential for scale through wholesale, private label, or regional partnerships with brands seeking exposure in Southern European markets.

Sustainability & Compliance Adoption of OneTrust indicates a focus on privacy, consent, and governance, offering a talking point for selling compliance tools, ethical sourcing, and sustainability disclosures to retailers prioritizing responsible supply chains.

Brand & Market Position With a 30-year legacy transitioning from Modalfa to MO and a broad European footprint, there is opportunity to collaborate on co-branded collections, exclusive lines, or targeted marketing partnerships to strengthen competitive positioning against mid-to-luxury peers.

Similar companies to MO Fashion

MO Fashion Tech Stack

MO Fashion uses 8 technology products and services including Docker, Kubernetes, OneTrust, and more. Explore MO Fashion's tech stack below.

MO Fashion's Email Address Formats

MO Fashion uses at least 4 email formats:
MO Fashion Email FormatsExamplePercentage
Last.F@mo-online.comDoe.J@mo-online.com
67%
First.Last@mo-online.comJohn.Doe@mo-online.com
33%
First.Last@mofashion.comJohn.Doe@mofashion.com
67%
First.Middle@mofashion.comJohn.Michael@mofashion.com
33%

Frequently Asked Questions

What is MO Fashion's official website and social media links?

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MO Fashion's official website is mo-online.com and has social profiles on LinkedIn.

How much revenue does MO Fashion generate?

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As of October 2026, MO Fashion's annual revenue is estimated to be $1M - $10M.

What is MO Fashion's NAICS code?

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MO Fashion's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does MO Fashion have currently?

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As of October 2026, MO Fashion has approximately 329 employees across 5 continents, including Europe, Asia and North America. Key team members include Ceo & Owner: F. S. P., Chief Marketing Officer: S. K. and Head Of It&transformation @ Mo Fashion: P. F. Explore MO Fashion's employee directory with LeadIQ.

What industry does MO Fashion belong to?

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MO Fashion operates in the Retail Apparel and Fashion industry.

What technology does MO Fashion use?

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MO Fashion's tech stack includes Docker, Kubernetes, OneTrust, PostgreSQL, Redis, Microsoft 365, Heap and Microsoft Azure.

What is MO Fashion's email format?

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MO Fashion's email format typically follows the pattern of Last.F@mo-online.com. Find more MO Fashion email formats with LeadIQ.

When was MO Fashion founded?

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MO Fashion was founded in 1995.
MO Fashion logo

MO Fashion

Retail Apparel and FashionPorto, Portugal201-500 Employees

MO Fashion is a Portuguese retail apparel and fashion brand headquartered in Maia, in the Porto region of Portugal. The company traces its roots to Modalfa, with the first Portalegre store launched in 1995, and later rebranded to MO. It operates a broad store network, with more than 120 outlets in Portugal and a presence in six international markets, totaling over 150 points of sale worldwide. 

Its collections are developed to reflect current inspirations and trends, guided by the energy and vision of its teams as the brand evolves. The business serves shoppers across Portugal and international markets through its stores and sales outlets, delivering fashion pieces across multiple locations. MO Fashion operates in the retail apparel and fashion industry, characterized by its long-standing Portuguese origins and expanding multi-market footprint.

Section iconCompany Overview

NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
1995
Employees
201-500

Section iconFunding & Financials

  • $1M - $10M

    MO Fashion's revenue is estimated to be in the range of $1M - $10M

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