Mobile Phones Direct Employee Directory
RetailEngland, United Kingdom51-200 Employees
Mobile Phones Direct operates as a retail mobile phone retailer based in Thatcham, England. It functions as a trading name of AO Mobile Limited and has a history tied to AO World, with a merged presence that positions it as the UK’s largest pureplay mobile phone retailer, offering handsets from major manufacturers and connectivity across the four largest networks in the UK. The company targets consumers seeking simplify mobile and connectivity purchases, aiming to reduce complexity in selecting devices and plans. It occupies the retail segment of mobile communications and has earned industry recognition through multiple awards, reflecting its standing within the sector. Since its origins trace back to 1992, the business has grown alongside AO Mobile, culminating in a prominent, nationwide online and retail presence managed from its Thatcham base.
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