Insights

Award-Winning Recognition Mobile Phones Direct has consistently won prestigious awards such as 'Best Online Retailer', 'Online Retailer of the Year', and 'Partner of the Year', showcasing a strong reputation in the industry that can be leveraged for sales opportunities.

New Product Launches Continual launches of exciting deals on popular devices like the iPhone SE and iPhone 11 demonstrate Mobile Phones Direct's agility and appeal to tech-savvy customers, providing a strong basis for driving new sales and attracting a diverse customer base.

Mergers & Acquisitions The merger of AO Mobile with Mobile Phones Direct has created a robust single phone retailer brand, enhancing market presence and potentially opening up cross-selling opportunities across a wider range of products and services.

Tech Savvy Operations Utilization of a variety of tech tools and platforms like Criteo, Google Analytics, and Zoho indicates Mobile Phones Direct's commitment to innovation and customer engagement, offering a technological edge that can be highlighted to attract tech-centric customers.

Consistent Growth Being recognized as one of the fastest-growing companies in the UK and repeatedly appearing on prestigious growth lists like Sunday Times Fast Track 100 and Profit Track 100 underscores Mobile Phones Direct's financial stability and growth potential, which can be emphasized to instill confidence in potential clients.

Similar companies to Mobile Phones Direct

Mobile Phones Direct Tech Stack

Mobile Phones Direct uses 8 technology products and services including Criteo, Google Analytics Enhanced eCommerce, Zoho, and more. Explore Mobile Phones Direct's tech stack below.

  • Criteo
    Advertising
  • Google Analytics Enhanced eCommerce
    Analytics
  • Zoho
    Customer Relationship Management
  • Cart Functionality
    E-commerce
  • Font Awesome
    Font Scripts
  • particles.js
    Javascript Graphics
  • PayPal
    Payment Processing
  • Cloudflare Rocket Loader
    Performance

Media & News

Mobile Phones Direct's Email Address Formats

Mobile Phones Direct uses at least 1 format(s):
Mobile Phones Direct Email FormatsExamplePercentage
First.Last@mobilephonesdirect.co.ukJohn.Doe@mobilephonesdirect.co.uk
50%
First.Last@mobilephonesdirect.co.ukJohn.Doe@mobilephonesdirect.co.uk
50%

Frequently Asked Questions

Where is Mobile Phones Direct's headquarters located?

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Mobile Phones Direct's main headquarters is located at Farmhouse Mews Thatcham, Newbury, Berkshire RG18 4NW GB. The company has employees across 5 continents, including EuropeAsiaNorth America.

What is Mobile Phones Direct's official website and social media links?

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Mobile Phones Direct's official website is mobilephonesdirect.co.uk and has social profiles on LinkedIn.

How many employees does Mobile Phones Direct have currently?

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As of June 2024, Mobile Phones Direct has approximately 61 employees across 5 continents, including EuropeAsiaNorth America. Key team members include Head Of Fraud & Risk: D. U.Head Of Marketing: L. S.Head Of Digital Development: S. H.. Explore Mobile Phones Direct's employee directory with LeadIQ.

What industry does Mobile Phones Direct belong to?

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Mobile Phones Direct operates in the Retail industry.

What technology does Mobile Phones Direct use?

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Mobile Phones Direct's tech stack includes CriteoGoogle Analytics Enhanced eCommerceZohoCart FunctionalityFont Awesomeparticles.jsPayPalCloudflare Rocket Loader.

What is Mobile Phones Direct's email format?

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Mobile Phones Direct's email format typically follows the pattern of . Find more Mobile Phones Direct email formats with LeadIQ.

When was Mobile Phones Direct founded?

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Mobile Phones Direct was founded in 1992.
Mobile Phones Direct

Mobile Phones Direct

RetailBerkshire, United Kingdom51-200 Employees

AO Mobile launched in July 2019, just six months after AO acquired Mobile Phones Direct Ltd, which started in 1992, and together we’re the UK’s largest pureplay mobile phone retailer. Customers, often tell us that they find buying mobile and connectivity complicated but we’re determined to change that.  From our base in Thatcham, our dedicated team is always on hand to offer the full range of handsets from all manufacturers, connecting customers to the UK’s 4 biggest networks; EE, O2, Vodafone and Three. 

Our industry accolades and awards include What Mobile's "Best Online Retailer”, for six consecutive years and Mobile News Awards "Online Retailer of the Year” for five years running. We were also named 'Partner of the Year'​ in the O2 Partner Excellence Awards 2019. As one of the fastest growing privately held companies in the UK, our continued success is recognised by Sunday Times Fast Track 100 and Profit Track 100 in 2016, 2017.  We were also named O2 Partner of the year at the O2 Excellence awards 2019.

Mobile Phones Direct is a trading name of AO Mobile Limited.

Section iconCompany Overview

Headquarters
Farmhouse Mews Thatcham, Newbury, Berkshire RG18 4NW GB
Founded
1992
Employees
51-200

Section iconFunding & Financials

Section iconFunding & Financials

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