Modernize Employee Directory

Software DevelopmentTexas, United States51-200 Employees

Modernize is a software development company based in Austin, Texas, focused on the home improvement and home services sector. The firm offers a growth platform that supports the entire customer journey from the first inquiry to project installation, and includes marketplace solutions that connect contractors with high-intent homeowners through leads, live transfers, and inbound calls.

In addition to marketplace demand, Modernize provides marketing products that aim to build brand equity and improve conversion across the funnel, including demand generation, advertising, marketing automation, social, and content creation. At the point of sale, the company offers 360 Finance, a financing experience that presents homeowners with multiple lender offers in a single inquiry to help move projects forward. Its data foundation spans more than 25 trades across thousands of geographies, with a continuous performance feedback loop intended to optimize customer acquisition costs and translate marketing activity into measurable outcomes; in 2023 it expanded its product offerings with cost calculators for bathtub replacement and shower remodel.

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