Niche Consumables Target their core product line of autosampler tubes, digestion vessels, sample cups, and titration beakers that align with ICP, ICP-OES, ICP-MS, and related analytical instruments to expand upsell opportunities to labs using those platforms.

Analytical Markets Focus on metals, inorganic, and hazardous waste labs that rely on atomic absorption, ICP techniques, IC, and sample prep; position MoldPro as a cost-effective provider of consumables to reduce total analytical costs.

Growth & Scale With revenue in the low to mid single digits, target small to mid-size labs and contract analytical service providers that may be consolidating or seeking supplier consolidation to improve purchasing efficiency.

Low Headcount Engage decision makers in a tight team environment; emphasize ease of procurement, minimal onboarding, and direct relationship management to appeal to a small company structure while offering scalable product lines.

Digital Engagement Leverage their existing tech stack and online presence to drive demand generation; propose targeted digital campaigns and content showcasing cost savings, compatibility with common instrumentation, and case studies in water, oil, and waste streams.