Innovative Product Launches Bio-Rad continuously introduces new diagnostic and research products, such as the enhanced Liquichek Opiate Control and BacTalk Cell Signaling Kit, creating opportunities to cross-sell complementary instruments and reagents in clinical and research labs seeking advanced solutions.
Strategic Collaborations Recent partnerships, like the collaboration with Complete Genomics to advance single-cell and spatial transcriptomics, open avenues to offer integrated workflow solutions, instrumentation, and support for cutting-edge genomic testing and research facilities.
Educational & Training Opportunities Bio-Rad’s focus on educational kits and hands-on learning tools presents sales potential for laboratory training providers and educational institutions seeking practical, engaging methods to teach cellular signaling and diagnostics, expanding market reach into academic segments.
Expanding Diagnostic Portfolio The launch of specialized diagnostic products such as EZ-Check Salmonella and focus on clinical workflow optimization at industry events indicates opportunities to sell diagnostic reagents, quality control materials, and related lab automation solutions to food safety and clinical laboratories.
Technological Advancements Bio-Rad’s use of advanced tech stack including TensorFlow and high-throughput sequencers points to a broad potential for selling data analytics, AI-driven diagnostics, and high-performance lab equipment to research institutions and commercial labs investing in next-generation research tools.