Insights

Strategic Acquisition Westpac's recent acquisition of MoneyBrilliant indicates a strategic move to enhance digital banking capabilities and integrate innovative financial management technology, opening opportunities for partnerships or services tailored to banking integrations.

Technology Integration MoneyBrilliant's platform is already being integrated into Westpac’s app, suggesting a strong demand for seamless, embedded financial management solutions, presenting a sales opening for providers of API integrations and embedded fintech services.

Market Positioning As a small but focused financial management company with less than $1M in revenue, MoneyBrilliant is positioned as a promising target for growth through enterprise partnerships with larger financial institutions seeking to augment their digital offerings.

Product Ecosystem With a tech stack that includes popular tools like Google Fonts, Highcharts, and Google Tag Manager, there is potential for upselling advanced analytics, customer engagement platforms, or additional customization services.

Emerging Opportunities The company's focus on simplifying financial decision-making and its recent integration with major banks signals opportunities for future sales in personalized financial advice tools, budgeting solutions, or data-driven financial planning services for banking clients.

MoneyBrilliant Tech Stack

MoneyBrilliant uses 8 technology products and services including Kissmetrics, RSS, Google Fonts API, and more. Explore MoneyBrilliant's tech stack below.

  • Kissmetrics
    Analytics
  • RSS
    Content Management System
  • Google Fonts API
    Font Scripts
  • Font Awesome
    Font Scripts
  • GSAP
    Javascript Frameworks
  • Highcharts
    Javascript Graphics
  • Google Tag Manager
    Tag Management
  • Adobe Fonts
    Web Fonts

MoneyBrilliant's Email Address Formats

MoneyBrilliant uses at least 1 format(s):
MoneyBrilliant Email FormatsExamplePercentage
First.Last@moneybrilliant.com.auJohn.Doe@moneybrilliant.com.au
30%
First@moneybrilliant.com.auJohn@moneybrilliant.com.au
20%
FirstL@moneybrilliant.com.auJohnD@moneybrilliant.com.au
20%
First.Last@moneybrilliant.com.auJohn.Doe@moneybrilliant.com.au
30%

Frequently Asked Questions

Where is MoneyBrilliant's headquarters located?

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MoneyBrilliant's main headquarters is located at Sydney, NSW 2010 AU. The company has employees across 1 continents, including Oceania.

What is MoneyBrilliant's official website and social media links?

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MoneyBrilliant's official website is moneybrilliant.com.au and has social profiles on LinkedInCrunchbase.

What is MoneyBrilliant's NAICS code?

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MoneyBrilliant's NAICS code is 52 - Finance and Insurance.

How many employees does MoneyBrilliant have currently?

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As of October 2025, MoneyBrilliant has approximately 11 employees across 1 continents, including Oceania. Key team members include I Fix Stuff: T. P.. Explore MoneyBrilliant's employee directory with LeadIQ.

What industry does MoneyBrilliant belong to?

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MoneyBrilliant operates in the Financial Services industry.

What technology does MoneyBrilliant use?

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MoneyBrilliant's tech stack includes KissmetricsRSSGoogle Fonts APIFont AwesomeGSAPHighchartsGoogle Tag ManagerAdobe Fonts.

What is MoneyBrilliant's email format?

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MoneyBrilliant's email format typically follows the pattern of First.Last@moneybrilliant.com.au. Find more MoneyBrilliant email formats with LeadIQ.

When was MoneyBrilliant founded?

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MoneyBrilliant was founded in 2011.

MoneyBrilliant

Financial ServicesNew South Wales, Australia11-50 Employees

MoneyBrilliant helps people live better lives by helping them make better decisions about their money. We use technology to make it simpler and more convenient so they have more money to do the things they want to do and more time to enjoy living. 

We organise account information from many institutions into a single interface, automatically categorising transactions, tracking bills and managing budgets to help customers take control of their money and meet their goals. The MoneyBrilliant service is available as a desktop service as well as an iPhone and Android app.

Section iconCompany Overview

Headquarters
Sydney, NSW 2010 AU
NAICS Code
52 - Finance and Insurance
Founded
2011
Employees
11-50

Section iconFunding & Financials

  • $1M

    MoneyBrilliant's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    MoneyBrilliant's revenue is estimated to be in the range of $1M

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