Policy leverage MACo engages with legislators and state officials, presenting opportunities to offer targeted government relations services, legislative monitoring, and issue advocacy programs to bolster their advocacy effectiveness and ensure alignment with budget and tax reform discussions.

Legal & compliance Recent lawsuits against the state Department of Revenue and budget-related questions indicate a need for robust legal analytics, compliance auditing, and risk assessment services to navigate regulatory challenges and budget limitations facing counties.

Cybersecurity readiness MACo previously launched free online cybersecurity training for members, signaling openness to expanded security offerings, including training platforms, phishing simulations, and ongoing security awareness programs for county staff.

Public communications With a focus on educating the public through press releases and media outreach, MACo could benefit from enhanced communications technology, crisis communications coaching, and content management solutions to scale messaging across diverse media channels.

Digital governance The use of WordPress and digital governance tools suggests an opportunity to upsell modernization services, including website modernization, data analytics dashboards for budgeting operations, and integrated policy development workflows for county administration.