MoreBetter, Ltd.

Research ServicesMaryland, United States2-10 Employees

MoreBetter, Ltd. is a research services company focused on building longitudinal real-world evidence for product categories that are not typically captured by traditional clinical trials or insurance claims data. Its work centers on capturing how regulated natural products, alternative wellness, cash-pay telehealth, and compounding pharmacy are actually used, including product, dose, and individual outcomes, with the aim of producing evidence suitable for peer-reviewed publication and regulatory consideration. The company emphasizes long-term, daily, time-locked data collection that minimizes recall bias and creates a data lake that grows with each study, supporting deeper modeling of formulation, dose, and outcome relationships.
Based in the Hyattsville area of Maryland, MoreBetter operates as a small research and data team that designs studies with IRB-reviewed protocols and full audit trails to support publication and regulatory submission. Its offerings are oriented toward clients seeking robust, real-world evidence for consumer health products that lie outside traditional data sources, and the firm positions itself as a provider of empirical real-world data and analytics through its autonomous platform. In recent developments, MoreBetter announced partnerships with Drinkiconic Tonics and Earth Buddy Pet, LLC to conduct studies branded as Pathfinders and other collaborative research efforts.

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