Niche Market Focus MOSTraining specializes in business productivity training with a focus on digital marketing and collaborative tools like Microsoft Office 365 and Google Workspace, which suggests potential sales opportunities in organizations seeking to upskill employees on these high-demand platforms.
Targeted Customer Base With a small team of 2-10 employees and a personalized, results-driven training approach, MOSTraining appeals to small and mid-sized businesses that require customized and flexible learning solutions, providing an opening to offer scalable training packages.
Digital Presence Optimization The company’s utilization of Google Analytics, Google Tag Manager, and active online offerings indicates an emphasis on digital marketing and customer engagement, presenting opportunities to offer advanced analytics services or digital marketing collaborations.
Women-Owned Branding As a 100 percent woman-owned business, MOSTraining has a unique branding position that can be leveraged to connect with organizations or initiatives promoting diversity and inclusion in professional development, creating potential sales channels aligned with social responsibility.
Competition & Market Trends Operating in a highly competitive space with major players like Udemy, Coursera, and LinkedIn Learning, MOSTraining can capitalize on its personalized, local, online, and onsite training offerings to differentiate itself to enterprises seeking tailored corporate learning solutions.