Insights

Custom Motor Focus Motor Specialty specializes in custom universal, shunt, permanent magnet, and gear motors up to 1-1/2 hp with various mounting options, indicating a strong sales angle for OEMs needing tailored solutions across multiple industries.

USA Manufacturing All core motors and related products are manufactured in the USA, which can be leveraged to target customers prioritizing domestic supply chains and compliance with nearshoring trends.

Diverse Industries Customer footprint spans machine tools, food service, cranes, sporting goods, medical/dental, office equipment, agriculture, and vending, suggesting cross-industry upsell opportunities and introductions to adjacent sectors.

Leadership Transitions Notable leadership and long-tenured staff changes in recent years present openings for new partnerships and fresh sponsor relationships, while signaling stability with ongoing expertise.

Longstanding OEM Experience 70+ years serving OEMs with design and modification capabilities demonstrates deep engineering know-how and reliability—selling points for customers seeking engineering collaboration and tighter spec adherence.

Similar companies to Motor Specialty Inc.

Motor Specialty Inc. Tech Stack

Motor Specialty Inc. uses 8 technology products and services including UserWay, MATLAB, Google Ads, and more. Explore Motor Specialty Inc.'s tech stack below.

Motor Specialty Inc.'s Email Address Formats

Motor Specialty Inc. uses at least 2 email formats:
Motor Specialty Inc. Email FormatsExamplePercentage
First@motorspecialty.comJohn@motorspecialty.com
95%
FLast@motorspecialty.comJDoe@motorspecialty.com
5%

Frequently Asked Questions

What is Motor Specialty Inc.'s official website and social media links?

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Motor Specialty Inc.'s official website is motorspecialty.com and has social profiles on LinkedIn.

How much revenue does Motor Specialty Inc. generate?

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As of September 2026, Motor Specialty Inc.'s annual revenue is estimated to be $10M - $25M.

What is Motor Specialty Inc.'s NAICS code?

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Motor Specialty Inc.'s NAICS code is 335 - Electrical Equipment, Appliance, and Component Manufacturing.

How many employees does Motor Specialty Inc. have currently?

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As of September 2026, Motor Specialty Inc. has approximately 24 employees across 1 continents, including North America. Key team members include President: C. H., Facilities And Maintenance Manager: D. S. and Principal: J. L. Explore Motor Specialty Inc.'s employee directory with LeadIQ.

What industry does Motor Specialty Inc. belong to?

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Motor Specialty Inc. operates in the Appliances, Electrical, and Electronics Manufacturing industry.

What technology does Motor Specialty Inc. use?

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Motor Specialty Inc.'s tech stack includes UserWay, MATLAB, Google Ads, AutoCAD, SOLIDWORKS, Amazon Simple Email Service, HubSpot and Adobe Creative Suite.

What is Motor Specialty Inc.'s email format?

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Motor Specialty Inc.'s email format typically follows the pattern of First@motorspecialty.com. Find more Motor Specialty Inc. email formats with LeadIQ.

When was Motor Specialty Inc. founded?

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Motor Specialty Inc. was founded in 1947.
Motor Specialty Inc. logo

Motor Specialty Inc.

Appliances, Electrical, and Electronics ManufacturingWisconsin, United States11-50 Employees

Motor Specialty Inc. is a Racine, Wisconsin-based manufacturer that serves original equipment manufacturers in the appliances, electrical, and electronics sector. Founded in 1947, the company has built a long history of supplying electric motors and related components. Its offerings include universal, shunt wound, and permanent magnet motors in fractional and integral horsepower ratings, along with gear motors and armature and field sets, with voltages spanning 12 to 240 volts.

The firm provides customization by designing or modifying existing models and offering mounting options to fit various installations. Its OEM-focused customer base covers industries such as machine tools, food service, crane and hoist, sporting goods, medical and dental, hobby tools, office equipment, agriculture, and vending, and production occurs in the United States; the business is female- and veteran-owned, and in 2022 it named Charles Helm as president.

Section iconCompany Overview

NAICS Code
335 - Electrical Equipment, Appliance, and Component Manufacturing
Founded
1947
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    Motor Specialty Inc.'s revenue is estimated to be in the range of $10M - $25M

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