Insights

Growing Market Presence Motorway has achieved significant market traction since launching in 2017, with over 500,000 cars sold and a broad network of 7,500 verified dealers, indicating a strong and expanding user base with ongoing demand for innovative car selling solutions.

Investment in Technology The company's emphasis on cutting-edge technology, including partnerships with AWS and digital advertising tools, demonstrates its focus on enhancing platform capabilities, presenting opportunities to offer advanced tech integrations or data-driven marketing services.

Leadership & Innovation Recent executive hires, including a Chief Product Officer and a Commercial Director, highlight a strategic focus on product development and market expansion, signaling potential avenues for collaboration around product innovation or sales enablement offerings.

Recent Product Launches The launch of new features like personalization tools and a car value tracker indicates ongoing product innovation aimed at improving dealer and seller experiences, creating prospects for partnerships or value-added services focused on customer engagement.

Substantial Funding & Revenue With funding reaching $190 million and annual revenues between $50 million and $100 million, Motorway presents a solid financial foundation and growth outlook, making it an attractive target for strategic partnerships, technology integrations, or service expansion opportunities.

Motorway Tech Stack

Motorway uses 8 technology products and services including Amazon Advertising, Taboola, AWS Fargate, and more. Explore Motorway's tech stack below.

  • Amazon Advertising
    Advertising
  • Taboola
    Advertising
  • AWS Fargate
    Application Development & Management
  • Cloudflare
    Content Management System
  • Matplotlib
    Frameworks And Libraries
  • SEMrush
    Marketing Automation
  • Priority Hints
    Performance
  • Adobe Creative Suite
    Visualisation Software

Media & News

Motorway's Email Address Formats

Motorway uses at least 1 format(s):
Motorway Email FormatsExamplePercentage
FLast@motorway.co.ukJDoe@motorway.co.uk
54%
First@motorway.co.ukJohn@motorway.co.uk
34%
First.Last@motorway.co.ukJohn.Doe@motorway.co.uk
9%
Last@motorway.co.ukDoe@motorway.co.uk
3%

Frequently Asked Questions

Where is Motorway's headquarters located?

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Motorway's main headquarters is located at Motorway, 12-13 Wells Mews London, England W1T 3HE GB. The company has employees across 4 continents, including EuropeAsiaAfrica.

What is Motorway's official website and social media links?

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Motorway's official website is motorway.co.uk and has social profiles on LinkedIn.

What is Motorway's NAICS code?

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Motorway's NAICS code is 5112 - Software Publishers.

How many employees does Motorway have currently?

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As of October 2025, Motorway has approximately 452 employees across 4 continents, including EuropeAsiaAfrica. Key team members include Chief Marketing Officer: N. W.Chief Operating Officer: J. W.Chief Financial Officer: L. K.. Explore Motorway's employee directory with LeadIQ.

What industry does Motorway belong to?

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Motorway operates in the Software Development industry.

What technology does Motorway use?

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Motorway's tech stack includes Amazon AdvertisingTaboolaAWS FargateCloudflareMatplotlibSEMrushPriority HintsAdobe Creative Suite.

What is Motorway's email format?

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Motorway's email format typically follows the pattern of FLast@motorway.co.uk. Find more Motorway email formats with LeadIQ.

How much funding has Motorway raised to date?

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As of October 2025, Motorway has raised $190M in funding. The last funding round occurred on Nov 28, 2021 for $190M.

When was Motorway founded?

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Motorway was founded in 2017.
Motorway

Motorway

Software DevelopmentEngland, United Kingdom201-500 Employees

Buying and selling cars should be simpler. And that’s the magic of Motorway. We take the hassle,  uncertainty and legwork out of the whole process – connecting private car sellers with 7,500+ verified dealers through a smart, simple platform.
 
Sellers get a great price, fast. Dealers get high-quality stock on their forecourt, fast. Win, win.

Since launching in 2017, we’ve helped more than 500,000 people sell their cars and supported thousands of dealers in growing their businesses. With cutting-edge tech and a team of innovators, problem solvers and big-thinkers, we’re moving the car market forward – one seamless sale at a time. No stress, no surprises, just an easy way to sell and buy used cars

Section iconCompany Overview

Headquarters
Motorway, 12-13 Wells Mews London, England W1T 3HE GB
NAICS Code
5112 - Software Publishers
Founded
2017
Employees
201-500

Section iconFunding & Financials

  • $190M

    Motorway has raised a total of $190M of funding over 5 rounds. Their latest funding round was raised on Nov 28, 2021 in the amount of $190M.

  • $50M$100M

    Motorway's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $190M

    Motorway has raised a total of $190M of funding over 5 rounds. Their latest funding round was raised on Nov 28, 2021 in the amount of $190M.

  • $50M$100M

    Motorway's revenue is estimated to be in the range of $50M$100M

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