Builder incentives Move-Up America specializes in programs that offer builders clients incentives such as Move-Up, Move Down, Lease Buy Outs, and Guaranteed Lease, presenting a potential upsell to homebuilders seeking to attract and retain buyers.

Cost savings appeal Historical data highlights significant commission savings for buyers and strong potential ROI for builders, which can be leveraged in outreach to frame value during conversations with homebuilders and their leadership.

Digital marketing edge The availability of online real-time reporting and digital marketing tools suggests cross-sell opportunities with builders looking to enhance lead tracking, campaign performance, and buyer engagement.

Tech stack fit Current technology usage (iCIMS, Joomla, Bootstrap, analytics tools) indicates potential partnerships or integrations with HR, marketing, or CRM platforms to streamline adoption and reporting for builder clients.

Scale and reach With 18 years in the market and partnerships across the United States, Move-Up America has a proven track record and sizable customer impact that can be leveraged to pursue larger builder accounts and national homebuilder networks.