Independent agency leverage Movement Insurance is an independent agency representing multiple top-rated carriers, which suggests an ability to tailor coverage, compare markets, and secure competitive pricing for personal lines. Sales opportunity: position as a one-stop shop for homeowners, auto, valuables, boat, and umbrella policies with personalized, market-wide quotes.

Mid-market scale With a team size estimated at 11-50 employees and revenue in the 100M–250M range, the firm sits between small shops and large incumbents. Sales angle: offer partnerships, agency-friendly technology integrations, and scalable solutions suited to growth-oriented, mid-sized clients seeking reliable coverage and broad carrier access.

Digital efficiency Current tech stack includes WordPress, Mailgun, Mimecast, WP Engine, and other web/email tools, indicating a digitally oriented operation. Sales opportunity: propose marketing automation, streamlined digital quote journeys, and enhanced online policy reviews to improve conversion rates and customer experience.

Customer-centric focus Positioning emphasizes “we work for you” with free insurance reviews and tailored programs. Sales angle: collaborate on proactive client engagement programs, bundled discounts, and risk-based recommendations to deepen wallet share among existing personal lines clients.

Growth potential Revenue signals a solid market presence within competitive personal insurance space, with comparable peers operating at high scale. Sales opportunity: identify cross-sell and upsell paths across auto, home, valuables, boat, and umbrella lines, and explore partnerships to expand into new markets or product lines.