Global backing Moxie operates within the Zenith and Publicis Groupe ecosystem, enabling access to cross-company resources, enterprise tools, and scale for bigger campaigns. This presents opportunities to upsell integrated media, analytics, and technology solutions to large clients seeking cohesive, cross-brand marketing.

Data driven core With a focus on data, content, and technology, Moxie is well positioned to offer advanced analytics, attribution, and marketing tech stack integrations to clients looking to optimize ROI and modernize martech workflows.

Big client roster A portfolio including Verizon, Coca-Cola, Nike, UPS and others suggests the ability to win and manage large, complex accounts, creating opportunities for expansion into additional services such as omnichannel media, creative, and analytics capabilities for these enterprises.

Tech stack depth Proficiency in The Trade Desk, Tableau, Power BI, Sitecore and Adobe Experience Cloud indicates capability to deliver programmatic media, data visualization, and experience platform implementations—positions for cross-sell into current clients and new business with demand for integrated tech solutions.

Industry expansion Recent conference initiatives and a growth footprint in multiple U.S. markets (Atlanta, LA, NYC, Pittsburgh) signal capacity to scale operations and pitch regional expansion or localized campaigns for national brands seeking sovereign regional strategies or localized creative.