Audience Riches Target advertisers and local businesses seeking engaged, affluent readers in the Twin Cities; position MSP Magazine as a premium, localized platform for brand stories, sponsored guides, and lifestyle content to reach decision makers in hospitality, retail, and services.

Content Partnerships Leverage ongoing editorial authority and trusted local storytelling to offer branded content, chef and doctor features, and top Doctors lists as sponsored content or native campaigns aligned with readers’ interests.

Events and Guides Expand revenue through sponsored resource guides, local immigrant community support guides, and potential in-person or virtual events tied to health, food, culture, and entrepreneurship, driving lead generation and brand visibility.

Digital Engagement Monetize growing digital touchpoints using existing tech stack integrations (Broadstreet, HubSpot, Google analytics) for targeted display, retargeting, and performance-based campaigns to convert readers into customers.

Market Positioning Capitalize on credibility as a long-standing, award-winning local publication with a strong luxury and maker ethos; pitch premium advertising packages to high-spend local businesses seeking authoritative neighborhood reach.