Insights

Strategic Partners Leverage recent Asda partnership to position joint promotions or exclusive in-store guidance programs, targeting new mums with bundled skincare and postpartum support offerings.

Funding & Growth Capitalize on the fresh follow-on funding and growth platform launch to approach potential retailers and distributors with a compelling pitch on scalable DTC and retail expansion, highlighting investment-backed expansion.

Brand Platform Explore collaborations around the new brand platform for co-branded campaigns, influencer programs, and education-driven content that drives awareness among maternity communities and drives trial.

Content Community Utilize the information hub and community focus to propose content-led partnerships with healthcare and parenting networks, offering expert-backed content to support product adoption and loyalty.

Product Pipeline Identify cross-sell and upsell opportunities within the product lineup (pregnancy, birth, postpartum, newborn care) for retailers and wholesalers seeking a comprehensive baby and maternity skincare range.

Similar companies to My Expert Midwife

My Expert Midwife Tech Stack

My Expert Midwife uses 8 technology products and services including Amplitude, Hotjar, Visual Website Optimizer, and more. Explore My Expert Midwife's tech stack below.

Media & News

My Expert Midwife's Email Address Formats

My Expert Midwife uses at least 2 email formats:
My Expert Midwife Email FormatsExamplePercentage
First.Last@myexpertmidwife.comJohn.Doe@myexpertmidwife.com
85%
First@myexpertmidwife.comJohn@myexpertmidwife.com
15%

Frequently Asked Questions

What is My Expert Midwife's official website and social media links?

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My Expert Midwife's official website is myexpertmidwife.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does My Expert Midwife generate?

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As of July 2026, My Expert Midwife's annual revenue is estimated to be <$1M.

What is My Expert Midwife's NAICS code?

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My Expert Midwife's NAICS code is 32562 - Toilet Preparation Manufacturing.

How many employees does My Expert Midwife have currently?

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As of July 2026, My Expert Midwife has approximately 19 employees across 1 continents, including Europe. Key team members include Chief Executive Officer: K. D., Chief Marketing Officer: C. A. and Chief Marketing Officer: R. C. Explore My Expert Midwife's employee directory with LeadIQ.

What industry does My Expert Midwife belong to?

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My Expert Midwife operates in the Personal Care Product Manufacturing industry.

What technology does My Expert Midwife use?

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My Expert Midwife's tech stack includes Amplitude, Hotjar, Visual Website Optimizer, Amazon Web Services, Microsoft 365, Mautic, Trustpilot and Google Pay.

What is My Expert Midwife's email format?

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My Expert Midwife's email format typically follows the pattern of First.Last@myexpertmidwife.com. Find more My Expert Midwife email formats with LeadIQ.

How much funding has My Expert Midwife raised to date?

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As of July 2026, My Expert Midwife has raised $4.6M in funding. The last funding round occurred on Jul 08, 2025 for $2.2M.

When was My Expert Midwife founded?

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My Expert Midwife was founded in 2017.
My Expert Midwife logo

My Expert Midwife

Personal Care Product ManufacturingEngland, United Kingdom11-50 Employees

My Expert Midwife is a skincare brand focused on the needs of pregnant and new mothers. Founded and led by registered midwives, the company develops evidence-based, natural products that address self-care during pregnancy, recovery, and the newborn journey. Its offerings are designed to solve common concerns for new mums, supported by practical, straightforward solutions that reflect the founders’ clinical experience and specialised knowledge.
Based in Harrogate, England, the business positions itself within the personal care product manufacturing sector, emphasizing expertise-driven insight through its content and community. It serves new parents as its core audience, aiming to be a trusted resource and destination for guidance and recommendations, with recent activity including partnerships and platform developments that extend its reach beyond products.

Section iconCompany Overview

NAICS Code
32562 - Toilet Preparation Manufacturing
Founded
2017
Employees
11-50

Section iconFunding & Financials

  • $4.6M

    My Expert Midwife has raised a total of $4.6M of funding over 2 rounds. Their latest funding round was raised on Jul 08, 2025 in the amount of $2.2M.

  • <$1M

    My Expert Midwife's revenue is estimated to be in the range of <$1M

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