Insights

Growth Opportunity Growing Eco Nappies Market with Latest Relaunch and Award Momentum presents a strong cross-sell path into premium sustainable baby care channels, providing foot-in-the-door opportunities with retailers and online marketplaces seeking eco-certified products.

Leadership Expansion New managing director appointed in mid-2026 signals organizational growth and potential strategic pivots; leverage leadership change to propose channel expansion, co-branded campaigns, and retailer-exclusive SKUs.

Sustainability Advantage 100% plastic-free, biodegradable wipes and organic cotton nappies position the brand for retailers focusing on sustainable private-label opportunities and green aisle placements; highlight waste-reduction programs and recycling partnerships to retailers and distributors.

Awards & Partnerships Recent accolades and high-profile collaborations (MadeForMums award, Chester Zoo partnership) create credibility for B2B outreach; propose co-marketing, in-store demos, and sponsorships with eco-conscious retailers and parenting platforms.

Funding & Scale Current revenue tier and $5.7M funding indicate readiness for scale; target distributors and large e-commerce platforms with bundled offers, as well as contract manufacturing or white-label opportunities to accelerate distribution reach.

Similar companies to Mypura

Mypura Tech Stack

Mypura uses 8 technology products and services including Twitter Ads, Amazon Web Services, Anaplan, and more. Explore Mypura's tech stack below.

Media & News

Mypura's Email Address Formats

Mypura uses at least 3 email formats:
Mypura Email FormatsExamplePercentage
First@mypura.comJohn@mypura.com
91%
First.Last@mypura.comJohn.Doe@mypura.com
5%
First.L@mypura.comJohn.D@mypura.com
4%

Frequently Asked Questions

What is Mypura's official website and social media links?

Minus sign iconPlus sign icon
Mypura's official website is mypura.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Mypura generate?

Minus sign iconPlus sign icon
As of August 2026, Mypura's annual revenue is estimated to be $1M - $10M.

What is Mypura's NAICS code?

Minus sign iconPlus sign icon
Mypura's NAICS code is 31-33 - Manufacturing.

How many employees does Mypura have currently?

Minus sign iconPlus sign icon
As of August 2026, Mypura has approximately 25 employees across 2 continents, including Europe and North America. Key team members include Chief Financial Officer: A. J., Chief Operating Officer: G. P. and Head Of Global Amazon Sales: G. D. Explore Mypura's employee directory with LeadIQ.

What industry does Mypura belong to?

Minus sign iconPlus sign icon
Mypura operates in the Manufacturing industry.

What technology does Mypura use?

Minus sign iconPlus sign icon
Mypura's tech stack includes Twitter Ads, Amazon Web Services, Anaplan, Segment, Microsoft 365, Klaviyo, Apple Pay and Microsoft Azure.

What is Mypura's email format?

Minus sign iconPlus sign icon
Mypura's email format typically follows the pattern of First@mypura.com. Find more Mypura email formats with LeadIQ.

How much funding has Mypura raised to date?

Minus sign iconPlus sign icon
As of August 2026, Mypura has raised $5.7M in funding. The last funding round occurred on Feb 28, 2022 for $5.7M.

When was Mypura founded?

Minus sign iconPlus sign icon
Mypura was founded in 2020.
Mypura logo

Mypura

ManufacturingEngland, United Kingdom11-50 Employees

Mypura, based in Chester, England, operates as a manufacturing company focused on skin-friendly and eco-conscious baby care products sold under the Pura brand. Its product range includes wipes that are completely plastic-free and biodegradable, made from plant fibers with water and organic aloe vera, as well as nappies crafted from soft organic cotton with no perfumes, chemicals, or allergens.
The company aims to keep its products affordable and accessible for all families while addressing wider environmental issues, such as reducing plastic in wipes and improving nappy recycling in the UK. Founded in 2020, Mypura has garnered industry recognition, including a 2026 MadeForMums Award for Best Disposable Diaper of the Year for its Cloudsoft line; it also announced a relaunch of its nappy and wipes range in 2026 and has pursued partnerships, such as with Chester Zoo.

Section iconCompany Overview

Website
mypura.com
NAICS Code
31-33 - Manufacturing
Founded
2020
Employees
11-50

Section iconFunding & Financials

  • $5.7M

    Mypura has raised a total of $5.7M of funding over 1 rounds. Their latest funding round was raised on Feb 28, 2022 in the amount of $5.7M as a Seed.

  • $1M - $10M

    Mypura's revenue is estimated to be in the range of $1M - $10M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.