Naja Employee Directory

RetailFrance51-200 Employees

Naja, based in France, is a lingerie retailer focused on ethically and environmentally responsible sourcing and aims to modernize an industry that has seen little change since the 1970s. It pursues a faster-fashion model by streamlining supply chains to align with sustainability and social impact, while maintaining contemporary style.

The brand produces lingerie described as runway-worthy and uses materials such as fabric sourced from recycled plastic bottles as part of its environmental program. Its target customers are women described as smart, funny, courageous and sexy, with a stated mission to empower women worldwide. Positioned within the retail and lingerie market, Naja seeks to differentiate itself by challenging traditional industry norms and prioritizing ethical sourcing.

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