Mission-driven positioning Position NACoA as a mission-driven partner focused on at-risk children of addiction, highlighting potential for educational, preventative, and policy-support collaborations with organizations, schools, and healthcare systems seeking impact in child welfare and family services.

Educator tools Leverage the recent Tools for Educators launch as a sales hook to offer complementary resources, training programs, or technology integrations for schools, after-school programs, and community organizations addressing parental substance use and child wellbeing.

Partnership growth Capitalize on recent collaboration with Hanley Foundation to pursue co-branded programs, family support services, and community outreach initiatives that can be scaled or replicated in other regions with similar needs.

Digital engagement Explore tech-enabled engagement and analytics opportunities using NACoA’s tech stack (WordPress, Hotjar, Shopify, Microsoft 365) to support donor acquisition, content marketing, and merchandise or fundraising campaigns.

Funding and procurement Target mid-market and foundation funders by aligning NACoA’s impact narrative with measurable outcomes for children of addiction, offering case studies, program outcomes, and scalable implementation models to support grant proposals and partnerships.