Global Media Presence The NBA has established a major international presence with games and programming available in 215 countries and territories in more than 50 languages. This broad reach offers an opportunity for global advertising partnerships.

Engaged Social Media Community With 2.1 billion likes and followers globally, the NBA boasts one of the largest social media communities. Leveraging this engaged audience can lead to effective influencer marketing and brand promotion strategies.

NBA Cares Initiatives Through NBA Cares, the league addresses important social issues by collaborating with recognized youth-serving organizations. Engaging in cause-related marketing aligns with corporate social responsibility trends and can attract socially-conscious partners.

Digital Assets and Platforms NBA Digital's assets include NBA TV, NBA.com, the NBA App, and NBA League Pass. Leveraging these platforms for targeted digital advertising campaigns can help reach basketball enthusiasts worldwide.

Tech Stack Integration The NBA utilizes a tech stack comprising tools like Looker, Google Cloud, and Nginx. Offering technology solutions or services that complement or enhance their existing stack presents opportunities for tech partnerships or integrations.