Insights

Sustainable Product Focus Nature Baby's commitment to natural, ethical, and sustainable products positions it well to expand its offerings in eco-friendly baby apparel and accessories, appealing to consumers prioritizing environmental responsibility.

Growing Market Presence With revenues estimated between $50M and $100M and recent collaborations like the Yoliandotis partnership, there are opportunities to deepen distribution channels and form strategic retail alliances to increase market penetration.

Tech-Driven Operations Utilization of advanced tech tools such as AWS, UI kits, and digital marketing platforms indicates an openness to innovative customer engagement, suggesting potential for new digital campaigns, personalized shopping experiences, and direct-to-consumer sales channels.

Collaborative Expansion Recent showroom collaborations signal interest in experiential retail and partnerships; leveraging these relationships to develop exclusive product lines or co-branded initiatives could open new revenue streams.

Alignment with Ethical Consumers Targeting conscious parents and eco-aware families, Nature Baby can enhance sales efforts by emphasizing its sustainability narrative in marketing efforts and developing tailored products to meet the demands of this niche demographic.

Nature Baby Tech Stack

Nature Baby uses 8 technology products and services including Amazon Web Services, Font Awesome, Matter.js, and more. Explore Nature Baby's tech stack below.

  • Amazon Web Services
    Cloud Hosting
  • Font Awesome
    Font Scripts
  • Matter.js
    Javascript Libraries
  • ProgressBar.js
    Javascript Libraries
  • Underscore.js
    Javascript Libraries
  • Slick
    Javascript Libraries
  • DHL
    Transportation And Fleet Management
  • UIKit
    UI Frameworks

Nature Baby's Email Address Formats

Nature Baby uses at least 1 format(s):
Nature Baby Email FormatsExamplePercentage
First.L@naturebaby.co.nzJohn.D@naturebaby.co.nz
48%
First@naturebaby.co.nzJohn@naturebaby.co.nz
30%
First.Last@naturebaby.co.nzJohn.Doe@naturebaby.co.nz
13%
FLast@naturebaby.co.nzJDoe@naturebaby.co.nz
9%

Frequently Asked Questions

What is Nature Baby's official website and social media links?

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Nature Baby's official website is naturebaby.co.nz and has social profiles on LinkedIn.

What is Nature Baby's NAICS code?

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Nature Baby's NAICS code is 44-45 - Retail Trade.

How many employees does Nature Baby have currently?

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As of December 2025, Nature Baby has approximately 39 employees across 3 continents, including OceaniaAfricaEurope. Key team members include Ceo: L. G. B.Head Of Brand And Marketing: I. A.Head Of Sales: C. F.. Explore Nature Baby's employee directory with LeadIQ.

What industry does Nature Baby belong to?

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Nature Baby operates in the Retail industry.

What technology does Nature Baby use?

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Nature Baby's tech stack includes Amazon Web ServicesFont AwesomeMatter.jsProgressBar.jsUnderscore.jsSlickDHLUIKit.

What is Nature Baby's email format?

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Nature Baby's email format typically follows the pattern of First.L@naturebaby.co.nz. Find more Nature Baby email formats with LeadIQ.

When was Nature Baby founded?

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Nature Baby was founded in 1988.

Nature Baby

RetailAuckland, New Zealand11-50 Employees

The Nature Baby journey began back in 1998, for the simple reason that founders Jacob and Georgia Faull wanted the best for their baby and could not find natural, ethical and sustainable products that they believed were important for a healthy baby, and a healthy planet for the next generation to grow up in.

We believe that by helping new parents make conscious and educated choices during this significant part of their journey we can create positive change together. We understand that issues like the climate crisis might seem unmanageable, but that small changes and baby steps we all take together, can inspire huge change when adopted collectively.

Section iconCompany Overview

NAICS Code
44-45 - Retail Trade
Founded
1988
Employees
11-50

Section iconFunding & Financials

  • $50M$100M

    Nature Baby's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Nature Baby's revenue is estimated to be in the range of $50M$100M

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