Established Market Presence Need Supply Co. has a strong foothold in the retail apparel sector since its founding in 1996, with a reputation for curated vintage and contemporary fashion, positioning it as a trusted brand among fashion-conscious consumers.
Recent Growth and Investment The company has experienced significant growth, evidenced by recent investments totaling nearly $4 million and a revenue range of $10 million to $50 million, indicating active expansion opportunities and potential for increased sales.
Strategic Mergers The merger with Totokaelo in 2017 to form NSTO Corporation suggests strategic positioning to expand product offerings and market reach, presenting opportunities to cross-sell or introduce complementary products to their expanded customer base.
Tech-Enabled Commerce Utilizing diverse e-commerce and analytics tools such as Magento, Squarespace, and Piwik indicates a digitally savvy company open to technology-driven sales strategies and targeted marketing campaigns.
Fashion Industry Trends As a recognized leader in retail apparel with accolades from Inc. Magazine and GQ Magazine, Need Supply Co. stays aligned with current fashion trends, offering partnerships and collaborations in the contemporary and independent fashion segments for enhanced market penetration.