Insights

Growing Online Presence Caliroots primarily drives its sales through its international online shops, indicating strong digital channels that can be leveraged for targeted marketing partnerships and exclusive online collaborations to boost sales and customer engagement.

Niche Market Focus Specializing in sneakers, streetwear, and premium brands positions Caliroots within a trendy and loyal customer base, offering opportunities to introduce limited editions or collaborations that appeal to urban and streetwear enthusiasts.

Strategic Brand Collaborations Recent partnerships with brands like Ellesse and Schott NYC demonstrate Caliroots’s openness to collaborations, suggesting potential for new business deals with other heritage and lifestyle brands seeking to expand their streetwear appeal.

Growth via Investments The recent €1.87M investment indicates investor confidence and potential for scaling operations, providing a foundation for sales teams to pursue higher-volume accounts or premium brand partnerships to accelerate revenue growth.

Limited Physical Footprint With only five physical stores, Caliroots's primary revenue source remains online, presenting opportunities to develop omnichannel initiatives or pop-up experiences to attract new customers and consolidate its market leadership in sneakers and streetwear.

Caliroots Tech Stack

Caliroots uses 8 technology products and services including Quantcast Measure, Open Graph, Babel, and more. Explore Caliroots's tech stack below.

  • Quantcast Measure
    Analytics
  • Open Graph
    Content Management System
  • Babel
    Development
  • Next.js
    Javascript Frameworks
  • core-js
    Javascript Libraries
  • Omnisend
    Marketing Automation
  • Shopify Product Reviews
    Online Review Management
  • YouTube
    Video Players

Caliroots's Email Address Formats

Caliroots uses at least 1 format(s):
Caliroots Email FormatsExamplePercentage
First.Last@caliroots.comJohn.Doe@caliroots.com
44%
First@caliroots.comJohn@caliroots.com
9%
First.Middle@caliroots.comJohn.Michael@caliroots.com
3%
First.Last@caliroots.comJohn.Doe@caliroots.com
44%

Frequently Asked Questions

Where is Caliroots's headquarters located?

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Caliroots's main headquarters is located at 28 Hornsbruksgatan Stockholm, Stockholm 117 34 Sweden. The company has employees across 3 continents, including EuropeAsiaNorth America.

What is Caliroots's official website and social media links?

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Caliroots's official website is caliroots.com and has social profiles on LinkedInCrunchbase.

What is Caliroots's NAICS code?

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Caliroots's NAICS code is 44-45 - Retail Trade.

How many employees does Caliroots have currently?

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As of February 2026, Caliroots has approximately 25 employees across 3 continents, including EuropeAsiaNorth America. Key team members include Brand Manager: S. L.Warehouse Manager: A. S.Store Clerk: K. W.. Explore Caliroots's employee directory with LeadIQ.

What industry does Caliroots belong to?

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Caliroots operates in the Retail industry.

What technology does Caliroots use?

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Caliroots's tech stack includes Quantcast MeasureOpen GraphBabelNext.jscore-jsOmnisendShopify Product ReviewsYouTube.

What is Caliroots's email format?

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Caliroots's email format typically follows the pattern of First.Last@caliroots.com. Find more Caliroots email formats with LeadIQ.

How much funding has Caliroots raised to date?

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As of February 2026, Caliroots has raised $1.9M in funding. The last funding round occurred on Aug 14, 2019 for $1.9M.

When was Caliroots founded?

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Caliroots was founded in 2003.

Caliroots

RetailStockholm, Sweden11-50 Employees

Caliroots was founded in 2003 and has overtime developed a leadership position within sneakers, streetwear and selected premium brands. 

Together with Hollywood (acquired 2014) and SOTO (acquired 2016), the company serves its customers through global online shops and 5 physical stores with a turnover of some 300MSEK.  

The principal part of sales is international through our online shops. Our vision is to be the leading shopping destination for sneakers and streetwear.

Section iconCompany Overview

Headquarters
28 Hornsbruksgatan Stockholm, Stockholm 117 34 Sweden
NAICS Code
44-45 - Retail Trade
Founded
2003
Employees
11-50

Section iconFunding & Financials

  • $1.9M

    Caliroots has raised a total of $1.9M of funding over 4 rounds. Their latest funding round was raised on Aug 14, 2019 in the amount of $1.9M.

  • $1M$10M

    Caliroots's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1.9M

    Caliroots has raised a total of $1.9M of funding over 4 rounds. Their latest funding round was raised on Aug 14, 2019 in the amount of $1.9M.

  • $1M$10M

    Caliroots's revenue is estimated to be in the range of $1M$10M

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