Caliroots
RetailStockholm, Sweden11-50 Employees
Caliroots is a Swedish retailer founded in 2003 that has developed a leadership position in sneakers, streetwear, and selected premium brands. Based in Stockholm, the company operates global online shops alongside five physical stores and has expanded its footprint through acquisitions of Hollywood in 2014 and SOTO in 2016. The business is focused on serving international customers through its digital channels, with a broad assortment across its core categories. Its customer base comprises shoppers seeking sneakers and streetwear, and the company aims to be the leading destination for those products. In 2019, Caliroots announced a collaboration with Ellesse, reflecting ongoing brand partnerships.