Digital Storefront Optimization Leverage Nettie Jarvis Antiques' WordPress foundation to deploy a scalable online storefront. Add an ecommerce solution and optimize product pages with high quality photography, metadata, and Open Graph tagging to boost discovery and conversions beyond local foot traffic.

Marketplace Partnerships Enable marketplace partnerships by listing and managing inventory on curated platforms such as Incollect and 1stdibs to reach national collectors. Create consignment or direct sale programs and set pricing and shipping workflows with a simple onboarding process and channel management.

Marketing and Leads Turn website visitors into buyers with marketing and leads. Use the existing Gravity Forms and WordPress setup to implement lead capture, onboarding emails, and targeted promotions for new arrivals and seasonal pieces.

Operations and Fulfillment Improve operations and fulfillment. Implement lightweight inventory management, standardized item descriptions, and streamlined shipping and payment processes to support multi channel sales without heavy overhead.

Growth Enablement Pursue a phased growth plan focused on online channels, pricing optimization, and enhanced item photography to attract high value collectors while tracking core KPIs.