Insights

Integrated Retail Platform New Black offers a unified platform, EVA, that consolidates inventory, customer profiles, orders, and loyalty tools. This integrated approach can appeal to retailers seeking to eliminate their fragmented systems and streamline operations for enhanced customer experience.

Global Brand Adoption Trusted by notable international brands like Rituals, G-Star, and Dyson, New Black demonstrates strong market credibility and the potential to expand its customer base among retail leaders looking for proven, scalable solutions.

Strategic Partnerships Partnership with Adyen enhances payment integration capabilities, creating opportunities to offer comprehensive omnichannel solutions. This collaboration can facilitate cross-selling to existing retail clients seeking seamless payment and commerce solutions.

Growth and Expansion With revenues ranging between $25M and $50M and a focus on global retail needs, New Black is positioned for growth. Business development efforts can target mid-sized and large retailers aiming to modernize their technology stacks.

Technology and Compliance Utilizing a modern, API-first architecture with compliance features like GDPR, HSTS, and fiscalization, New Black can be positioned as a secure and adaptable partner, appealing to retailers prioritizing data security and regulatory adherence in digital transformation initiatives.

New Black Tech Stack

New Black uses 8 technology products and services including GDPR, jsDelivr, Cloudflare, and more. Explore New Black's tech stack below.

  • GDPR
    Certificates
  • jsDelivr
    Content Delivery Network
  • Cloudflare
    Content Management System
  • LottieFiles
    Design
  • Elasticsearch
    Search Engines
  • X-XSS-Protection
    Security
  • HSTS
    Security
  • Onsen UI
    Software Development

New Black's Email Address Formats

New Black uses at least 1 format(s):
New Black Email FormatsExamplePercentage
First@newblack.ioJohn@newblack.io
45%
Last@newblack.ioDoe@newblack.io
5%
First@newblack.ioJohn@newblack.io
45%
Last@newblack.ioDoe@newblack.io
5%

Frequently Asked Questions

Where is New Black's headquarters located?

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New Black's main headquarters is located at 29 P.j. Oudweg Almere, Flevoland Netherlands. The company has employees across 4 continents, including EuropeNorth AmericaAfrica.

What is New Black's official website and social media links?

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New Black's official website is newblack.io and has social profiles on LinkedIn.

What is New Black's NAICS code?

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New Black's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does New Black have currently?

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As of February 2026, New Black has approximately 84 employees across 4 continents, including EuropeNorth AmericaAfrica. Key team members include Cto: M. G.Chief Information Officer: L. T. N.Chief Data Officer: G. S.. Explore New Black's employee directory with LeadIQ.

What industry does New Black belong to?

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New Black operates in the IT Services and IT Consulting industry.

What technology does New Black use?

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New Black's tech stack includes GDPRjsDelivrCloudflareLottieFilesElasticsearchX-XSS-ProtectionHSTSOnsen UI.

What is New Black's email format?

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New Black's email format typically follows the pattern of First@newblack.io. Find more New Black email formats with LeadIQ.

When was New Black founded?

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New Black was founded in 2015.

New Black

IT Services and IT ConsultingFlevoland, Netherlands51-200 Employees

Retail has always been about people. The real magic happens on the sales floor, in the conversations, the advice, the smiles that build loyalty long before any system even notices. Yet most retailers are being held back. Not by competitors, but by their technology.

Over time, many have ended up with a patchwork of disconnected systems, what we call the Frankenstack®. It’s messy, difficult to maintain, and makes it nearly impossible to deliver a consistent experience to customers. Growth is hard when your roots are tangled.

That’s where EVA comes in. EVA is the Contextual Commerce Foundation: one platform that brings everything together. Inventory, orders, promotions, loyalty, and clienteling tools for store associates all live in a single place, giving retailers and brands the ability to be adaptive to change.

With EVA, associates don’t just ring up sales. They truly know their customers, with profiles, notes, and insights right at their fingertips. Headquarters doesn’t just send out strategies and hope for the best. Task management ensures those strategies actually reach every store. And customers aren’t left waiting or disappointed. EVA’s order management, appointments, and case handling keep promises dependable.

It’s built for the global stage, with compliance and fiscalization built in from the start. And because it’s open, API-first, and adaptive, brands can shape it around their unique experiences instead of being forced to fit into rigid software.

That’s why EVA is trusted by global brands like Rituals, KIKO Milano, Dyson, G-Star, Intersport, Red Wing Shoes, and many more. They see EVA not just as software, but as the foundation for a new kind of retail: simpler, more human, and ready for whatever comes next.

So when we say EVA is the soil, that’s what we mean: the unseen foundation that lets associates rise as ambassadors, headquarters lead with clarity, and customers feel part of a community rather than just another transaction.

Section iconCompany Overview

Headquarters
29 P.j. Oudweg Almere, Flevoland Netherlands
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2015
Employees
51-200

Section iconFunding & Financials

  • $25M$50M

    New Black's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    New Black's revenue is estimated to be in the range of $25M$50M

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