Education led Target the company’s strength in education and certification by offering advanced social media training programs and certification partnerships to expand their Social Media University presence and monetize educational content.

Boutique scale Leverage their small team size to position scaled, outsource-friendly solutions and white-label services that can be integrated with their consulting and education offerings, creating low-friction expansion opportunities.

Cross-channel expand Propose integrated social advertising packages across Facebook, Twitter, YouTube and LinkedIn to enhance exposure and client growth, aligning with their focus on practical social media tools.

Revenue growth Offer performance-based or tiered retainer models targeting revenue uplift for clients, emphasizing metrics-driven campaigns that align with their current annual revenue range.

Strategic partnerships Position as a plug-in marketing partner to scale to mid-market clients, using success stories from comparable agencies to demonstrate impact and justify collaboration.