Learn more at LeadIQ.com

Insights

Niche Direct Admissions® Program Niche's innovative Direct Admissions program presents a unique sales opportunity in the education sector by offering colleges a way to proactively accept students based on Niche profiles, enhancing enrollment efficiency and securing partnerships.

High Web Traffic & User Base With over 70 million annual users, Niche's platform boasts significant web traffic, providing a promising avenue for advertising partnerships, sponsored content, or lead generation opportunities to reach a wide audience within the education niche.

Technology Integration Niche's diverse tech stack including Google Ads and iOS presents a tech-savvy environment that can be leveraged for selling tech-related services, software integrations, or digital marketing solutions to enhance user experience and engagement.

Financial Stability & Growth Despite being in the $10M - $50M revenue range, Niche's $35M in funding indicates potential for expansion and investment in new services or partnerships, making them an attractive target for business collaborations or service provision.

Competitive Landscape Analysis By contrasting Niche with similar companies like Apartment List, Redfin, and Zillow, sales professionals can identify where Niche stands, formulate unique value propositions, and approach clients with a clear understanding of market positioning and differentiation.

Similar companies to Niche

Niche Tech Stack

Niche uses 8 technology products and services including Quickbooks Online, Google Ads, Google Hosted Libraries, and more. Explore Niche's tech stack below.

Quickbooks Online
Accounting
Google Ads
Advertising
Google Hosted Libraries
Content Delivery Network
WordPress
Content Management System
Open Graph
Content Management System
PostgreSQL
Database
PHP
Programming Languages
iOS
Programming Languages

Media & News

Niche's Email Address Formats

Niche uses at least 1 format(s):

Niche Email Formats	Example	Percentage
FLast@niche.com	JDoe@niche.com	84%
First@niche.com	John@niche.com	12%
First.Last@niche.com	John.Doe@niche.com	3%
Last@niche.com	Doe@niche.com	1%

Frequently Asked Questions

Where is Niche's headquarters located?

Niche's main headquarters is located at 2840 Liberty Avenue Suite 202 Pittsburgh, PA 15222 US. The company has employees across 6 continents, including North AmericaAsiaAfrica.

What is Niche's phone number?

You can contact Niche's main corporate office by phone at

+1-412-361-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Niche's stock symbol?

Niche is a publicly traded company; the company's stock symbol is 8490.HK.

What is Niche's official website and social media links?

Niche's official website is niche.com and has social profiles on LinkedIn.

How much revenue does Niche generate?

As of April 2025, Niche's annual revenue reached $35M.

What is Niche's SIC code NAICS code?

Niche's SIC code is 8221 - Colleges, Universities, and Professional Schools NAICS code is 5112 - Software Publishers.

How many employees does Niche have currently?

As of April 2025, Niche has approximately 597 employees across 6 continents, including North AmericaAsiaAfrica. Key team members include Chief Executive Officer: J. P.Chief Executive Officer: R. Y.Chief People Officer: K. L.. Explore Niche's employee directory with LeadIQ.

What industry does Niche belong to?

Niche operates in the Software Development industry.

What technology does Niche use?

Niche's tech stack includes Quickbooks OnlineGoogle AdsGoogle Hosted LibrariesWordPressOpen GraphPostgreSQLPHPiOS.

What is Niche's email format?

Niche's email format typically follows the pattern of . Find more Niche email formats with LeadIQ.

How much funding has Niche raised to date?

As of April 2025, Niche has raised $35M in funding. The last funding round occurred on Apr 29, 2020 for $35M.

When was Niche founded?

Niche was founded in 2002.

Niche

Niche

Software DevelopmentPennsylvania, United States501-1000 Employees

Niche is modernizing the way students and families choose their best-fit schools and colleges, and how institutions build their future classes. We believe it shouldn’t be hard to find where you belong, so it’s our mission to make it easy, transparent and free.

Used by over 70 million people annually, Niche is the trusted partner to over 3,000 schools and colleges, helping them to streamline operations, build brand awareness and achieve their enrollment targets. 

Our nationally recognized Niche Direct Admissions® program is revolutionizing the college admissions process by enabling colleges to proactively accept qualified students based solely on their Niche Profile, offering real-time acceptance and scholarship opportunities. TIME named Niche Direct Admissions as one of 2024’s Best Inventions.

For over 20 years, Niche has been empowering informed decision-making, and we remain dedicated to improving and simplifying the education journey for all.

Company Overview

Headquarters: 2840 Liberty Avenue Suite 202 Pittsburgh, PA 15222 US
Phone number: +1-412-361-****
Website: niche.com
SIC Code: 8221 - Colleges, Universities, and Professional Schools
Stock Symbol: 8490.HK
NAICS Code: 5112 - Software Publishers
Founded: 2002
Employees: 501-1000

Media & News

Funding & Financials

$35M
Niche has raised a total of $35M of funding over 4 rounds. Their latest funding round was raised on Apr 29, 2020 in the amount of $35M.
$10M$50M
Niche's revenue is in the range of $10M$50M

Funding & Financials

$35M
Niche has raised a total of $35M of funding over 4 rounds. Their latest funding round was raised on Apr 29, 2020 in the amount of $35M.
$10M$50M
Niche's revenue is in the range of $10M$50M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.