Insights

Expanding Market Reach Nift’s platform already connects over 100 million consumers with a wide array of brands across North America, the UK, and Australia, indicating strong potential for future market expansion and onboarding additional brands to increase user engagement.

Strong Customer Engagement With up to 70 percent of users planning to purchase from discovered brands and a conversion rate reaching 10 percent, there is a significant opportunity to leverage Nift’s solution to boost brand visibility and drive higher conversion rates for partner companies.

Technology Integration Nift utilizes a sophisticated tech stack including AI, machine learning, and data analytics tools like PyTorch, Databricks, and Adobe, which can be highlighted to potential clients looking for innovative, data-driven customer engagement solutions.

Revenue Growth Potential With current revenues estimated between 25 million and 50 million dollars and recent funding of 17 million dollars, Nift is positioned for growth, offering opportunities for partner brands to participate in a rapidly scaling platform.

Strategic Partnerships Nift’s existing collaborations with major platforms such as Ticketmaster, Klarna, and TripAdvisor demonstrate an established track record that can be leveraged to open discussions with other large-scale platforms seeking to enhance their customer loyalty and discovery features.

Nift Tech Stack

Nift uses 8 technology products and services including Rippling, Adobe, PostgreSQL, and more. Explore Nift's tech stack below.

  • Rippling
    Applicant Tracking Systems
  • Adobe
    Audio, Video, Graphics
  • PostgreSQL
    Database
  • Vue.js
    Javascript Frameworks
  • jQuery Migrate
    Javascript Libraries
  • Elementor
    Page Builders
  • Python
    Programming Languages
  • X-XSS-Protection
    Security

Media & News

Nift's Email Address Formats

Nift uses at least 1 format(s):
Nift Email FormatsExamplePercentage
First.Last@gonift.comJohn.Doe@gonift.com
93%
First.Middle@gonift.comJohn.Michael@gonift.com
3%
FirstMiddle.Last@gonift.comJohnMichael.Doe@gonift.com
2%
First@gonift.comJohn@gonift.com
2%

Frequently Asked Questions

Where is Nift's headquarters located?

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Nift's main headquarters is located at 401 Park Drive Boston, Massachusetts 02215 United States. The company has employees across 4 continents, including North AmericaAsiaEurope.

What is Nift's stock symbol?

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Nift is a publicly traded company; the company's stock symbol is IND.

What is Nift's official website and social media links?

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Nift's official website is gonift.com and has social profiles on LinkedInCrunchbase.

What is Nift's SIC code NAICS code?

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Nift's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does Nift have currently?

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As of June 2026, Nift has approximately 181 employees across 4 continents, including North AmericaAsiaEurope. Key team members include Ceo & Founder: E. P.Chief Operating Officer: S. W.Chief Of Staff: E. M. G.. Explore Nift's employee directory with LeadIQ.

What industry does Nift belong to?

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Nift operates in the Advertising Services industry.

What technology does Nift use?

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Nift's tech stack includes RipplingAdobePostgreSQLVue.jsjQuery MigrateElementorPythonX-XSS-Protection.

What is Nift's email format?

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Nift's email format typically follows the pattern of First.Last@gonift.com. Find more Nift email formats with LeadIQ.

How much funding has Nift raised to date?

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As of June 2026, Nift has raised $17M in funding. The last funding round occurred on Mar 30, 2018 for $17M.

When was Nift founded?

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Nift was founded in 2014.

Nift

Advertising ServicesMassachusetts, United States51-200 Employees

Nift helps platforms and brands turn moments of appreciation into powerful customer experiences and measurable business results.

Through curated thank-you gifts delivered at key moments across the customer journey—after a purchase, signup, review, or milestone—Nift introduces people to brands they’re excited to discover.

Our AI-powered platform matches each user with relevant brand experiences, creating value for everyone involved:

• Consumers discover new brands they love
• Platforms reward their users while unlocking incremental revenue
• Brands acquire high-intent customers ready to engage

Today Nift connects 100M+ consumers with thousands of brands across leading consumer platforms in North America, UK and AUS.

The impact is powerful:

• 70% plan to purchase from the brand they discover
• 72% feel more positively about the platform that rewarded them
• Up to 10% conversion rates

Nift powers experiences for platforms including Afterpay, Klarna, TripAdvisor, and Ticketmaster, while introducing consumers to brands like Fabletics, Chewy, Harry’s, and HelloFresh.

Recognized by Deloitte as one of North America’s fastest-growing technology companies, Nift is helping shape a new era of commerce where appreciation drives discovery.

Want to learn more? Let's connect!

Section iconCompany Overview

Headquarters
401 Park Drive Boston, Massachusetts 02215 United States
Website
gonift.com
SIC Code
8742 - Management Consulting Services
Stock Symbol
IND
NAICS Code
541613 - Marketing Consulting Services
Founded
2014
Employees
51-200

Section iconFunding & Financials

  • $17M

    Nift has raised a total of $17M of funding over 3 rounds. Their latest funding round was raised on Mar 30, 2018 in the amount of $17M.

  • $50M$100M

    Nift's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $17M

    Nift has raised a total of $17M of funding over 3 rounds. Their latest funding round was raised on Mar 30, 2018 in the amount of $17M.

  • $50M$100M

    Nift's revenue is estimated to be in the range of $50M$100M

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