Healthcare focus Norbella specializes in media strategy and buying for healthcare brands, presenting opportunities to upsell integrated digital campaigns, data-driven targeting, and cross-channel measurement services to a healthcare-focused client base.

Growth potential Revenue range indicates a mid-market agency with room to scale. Propose expanded media partnerships, advanced analytics, and premium inventory access to support higher spend and broader reach as clients expand.

Leadership change Recent appointment of a new CEO suggests a strategic shift and potential openness to new partnerships, performance marketing innovations, and collaborations that align with growth goals.

Tech stack leverage Current tools include Google Ads, DoubleClick Campaign Manager, Adobe Audience Manager, and WordPress. Offer integrated data-management, DCO/retargeting enhancements, and Martech stack optimization to improve campaign efficiency and measurement.

SMB to mid-market positioning Team size and client mix point to opportunities in scalable, repeatable offerings such as packaged media solutions, onboarding programs, and measurable ROI dashboards for both mid-market and growing brands in healthcare, tech, and consumer sectors.