Insights

Market Niche Northlight Nannies operates in the personalized childcare staffing sector, serving families in Grand Rapids with tailored nanny placement services that include part-time, full-time, temporary, and on-call options. This focus on flexible, family-centered solutions presents opportunities to expand service offerings to neighboring regions or develop subscription-based packages for consistent recurring revenue.

Technological Edge The company's use of digital platforms like WordPress and Google Analytics indicates a strong online presence and data-driven marketing approach. Investing in advanced digital marketing tools and targeted advertising campaigns could enhance client acquisition efforts and increase brand visibility in the competitive childcare staffing market.

Financial Growth With revenues estimated between 1 million and 10 million dollars, Northlight Nannies is positioned for growth. Developing strategic partnerships with local family-focused businesses or expanding services to include related areas such as babysitter on-demand apps could unlock additional revenue streams and customer bases.

Family Peace of Mind Offering ongoing nanny training, backup care, and handling legal and tax issues makes Northlight Nannies appealing to families seeking reliable, stress-free childcare. Highlighting these trusted, comprehensive services in sales pitches could attract higher-income clients or families with complex childcare needs.

Growth Opportunities Operating in a niche with comparable companies like Westside Nannies and Boston Baby Nurse & Nanny, Northlight Nannies has potential to differentiate through enhanced service customization, digital engagement, and targeted marketing to upscale customer segments, enabling increased market share in the rapidly growing childcare staffing industry.

Northlight Nannies Tech Stack

Northlight Nannies uses 8 technology products and services including Google Conversion Tracking, WordPress, MySQL, and more. Explore Northlight Nannies's tech stack below.

  • Google Conversion Tracking
    Advertising Networks
  • WordPress
    Content Management System
  • MySQL
    Database
  • Twemoji
    Font Scripts
  • jQuery
    Javascript Libraries
  • jQuery Migrate
    Javascript Libraries
  • PHP
    Programming Languages
  • Google Analytics
    Web Analytics

Media & News

Northlight Nannies's Email Address Formats

Northlight Nannies uses at least 1 format(s):
Northlight Nannies Email FormatsExamplePercentage
FLast@northlightnannies.comJDoe@northlightnannies.com
25%
First@northlightnannies.comJohn@northlightnannies.com
25%
FLast@northlightnannies.comJDoe@northlightnannies.com
25%
First@northlightnannies.comJohn@northlightnannies.com
25%

Frequently Asked Questions

What is Northlight Nannies's phone number?

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You can contact Northlight Nannies's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Northlight Nannies's official website and social media links?

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Northlight Nannies's official website is northlightnannies.com and has social profiles on LinkedIn.

What is Northlight Nannies's NAICS code?

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Northlight Nannies's NAICS code is 5613 - Employment Services.

How many employees does Northlight Nannies have currently?

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As of December 2025, Northlight Nannies has approximately 11 employees across 1 continents, including North America. Key team members include Caretaker: M. M.Nanny: D. R.. Explore Northlight Nannies's employee directory with LeadIQ.

What industry does Northlight Nannies belong to?

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Northlight Nannies operates in the Staffing and Recruiting industry.

What technology does Northlight Nannies use?

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Northlight Nannies's tech stack includes Google Conversion TrackingWordPressMySQLTwemojijQueryjQuery MigratePHPGoogle Analytics.

What is Northlight Nannies's email format?

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Northlight Nannies's email format typically follows the pattern of FLast@northlightnannies.com. Find more Northlight Nannies email formats with LeadIQ.

When was Northlight Nannies founded?

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Northlight Nannies was founded in 2011.

Northlight Nannies

Staffing and RecruitingMichigan, United States11-50 Employees

Providing Grand Rapids area families with energetic, screened, and responsible nannies!

We work closely with each family we serve to find a nanny who provides great childcare and fits well with the family. Our services are available Part-Time, Full-Time, Temporary, and On Call. 

Jeff and Kristin Buursma started Northlight Nannies with a desire to support families living in the active and and often challenging stage when childcare is vital. Their goal is to make having a nanny simpler for families so that parents have more time to focus on other things knowing that their childcare is in good hands.

Northlight families have the peace of mind of knowing that backup care is always available if needed. They know that their nanny is receiving on-going training and coaching so that they will continue to receive great childcare. Northlight families do not have to worry about any of the legal or tax issues that come with hiring a nanny since that is all handled by Northlight Nannies.

Section iconCompany Overview

Phone number
NAICS Code
5613 - Employment Services
Founded
2011
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    Northlight Nannies's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Northlight Nannies's revenue is estimated to be in the range of $1M$10M

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