QSR Packaging Notpla is already partnering with fast-service and snack chains to replace plastic with seaweed-based packaging, presenting a clear target for expansion to large-scale QSR brands. The collaboration with Kwalitaria demonstrates appetite among quick-service operators for sustainable packaging at scale. Develop a sales motion focused on procurement teams, emphasize cost-in-use benefits, and offer pilots to prove performance and sustainability claims.

Catering Sustainability The Saltwater partnership signals strong demand in catering and sushi service segments for plastic-free packaging that preserves product integrity. Target hospitality and catering providers seeking greener differentiation, offering Notpla as a turnkey packaging solution for menus and events. Propose co development opportunities with culinary brands to tailor packaging for specific use cases.

Academic Partnerships Imperial Enterprise and Imperial College partnerships position Notpla as a credible solution for climate focus and campus sustainability programs. Approach universities, campus dining services, and research-driven sustainability projects to secure pilot contracts and scale through institutional buying cycles.

North America Expansion Recent financing rounds support expansion into North America, offering a path to replicate European success in new markets. Target national hospitality groups and chains across the region with a sustainability mandate, presenting seaweed-based packaging as a compliant alternative to plastic. Develop local supply and partnerships to meet scale and regulatory needs.

Proof Points Earthshot Prize recognition and partnerships with industry players like Elliott Hygiene provide compelling proof points for procurement teams evaluating green packaging. Leverage awards and early adopter success as key elements in sales pitches and proposal packages.