Novamex Employee Directory
Food and Beverage ServicesTexas, United States501-1000 Employees
Novamex, established in 1987 and based in El Paso, Texas, operates as a leading marketer and distributor of soft drinks, foods, and authentic Mexican brands in the United States. It holds exclusive distribution rights for brands including Jarritos, Sangría Señorial, Sidral Mundet, Mineragua, Chocolate Ibarra, and D'Gari, and manages sales, distribution, and marketing to Hispanic consumers. The company maintains a coast-to-coast network of more than 50,000 distribution points. In this market, Novamex serves retailers, distributors, and Hispanic communities seeking culturally authentic beverages and foods. A notable recent development is a 2022 partnership with Anheuser-Busch InBev to launch Cantaritos Hard Sodas in California and Texas.
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