Distribution partnerships Leverage recent channel partnerships with Buy-Supply Corp and NISSCO to introduce Novalent antimicrobial coatings to a broader customer base across multiple industries and geographies.

Brand credibility Highlight proven adoption by major US brands such as PepsiCo, Pilgrims, and HanesBrands to position Novalent as a trusted partner for large enterprises seeking long-lasting germ protection solutions.

Strategic advisory Engage the advisory network, including academia or industry thought leaders like Harvard Business School connections, to co-market to enterprise clients and refine value propositions for sustainability-conscious buyers.

Health and safety differentiation Position the 90-day surface protection and 24-hour skin protection as a distinctive, high-efficacy sanitation solution for facilities, healthcare, food processing, and consumer goods manufacturers seeking reduced cleaning cycles and improved safety metrics.

Financial momentum Target mid-market and enterprise prospects with scale-up needs, leveraging the $11M funding history and current revenue range to discuss growth partnerships, deployment at scale, and favorable ROI from long-lasting antimicrobial technology.