Sustainability Focus Nylabone's partnership with the National Breast Cancer Foundation showcases a commitment to social responsibility, presenting an opportunity to leverage the goodwill generated for promotional campaigns and drive sales through cause marketing initiatives.
Product Expansion The consistent launch of new product lines, such as teething chews, durable chews, and Gourmet Style chew toys, indicates a focus on product innovation that can provide opportunities to upsell to existing customers and attract new customers seeking unique and high-quality dog products.
Market Recognition Being named a Top Performer by the Pet Sustainability Coalition and a Pet Sustainability Accredited Business enhances Nylabone's industry reputation, creating opportunities to leverage these accolades in marketing strategies to build trust with environmentally conscious consumers and potentially increase sales.
Digital Presence Utilization of technology tools like Hotjar, PriceSpider, and HubSpot, along with a strong social media presence on platforms like Facebook, presents opportunities for targeted digital marketing campaigns, customer engagement, and lead generation to drive online sales growth.
Competitive Positioning Nylabone's revenue range and employee size align with similar companies like Outward Hound and Frisco, suggesting a competitive edge in the market. Leveraging this positioning through competitive pricing strategies and differentiated marketing can capitalize on market opportunities for increased sales.
Nylabone uses 8 technology products and services including Hotjar, PriceSpider, Font Awesome, and more. Explore Nylabone's tech stack below.
| Nylabone Email Formats | Percentage |
| First.Last@nylabone.com | 36% |
| FLast@nylabone.com | 31% |
| First@nylabone.com | 23% |
| Last@nylabone.com | 10% |
ManufacturingNew Jersey, United States201-500 Employees
Since 1955, Nylabone® has been making the very best chew toys, chew treats, play toys, and dental solutions for dogs of every breed, shape, and size. Our wide assortment of products keeps our best friends happy and entertained, promotes proper dental health, and satisfies dogs' natural chewing instincts.
Company Overview
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Funding & FinancialsNylabone's revenue is in the range of $50M$100M
Funding & FinancialsNylabone's revenue is in the range of $50M$100M
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